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60% of AOL's profits come from misinformed customers

By Emil
Jan 25, 2011
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  1. 80 percent of AOL's profits come from subscribers, which is not too surprising given the company's history. What is perhaps a little surprising is that 75 percent of those subscribers are paying for something they don't actually need. Three quarters of four fifths is three fifths, or more simply put, 60 percent.

    Read the whole story
     
  2. CamaroMullet

    CamaroMullet TS Rookie Posts: 115

    WOW, just WOW....
     
  3. TomSEA

    TomSEA TechSpot Chancellor Posts: 2,349   +398

    This is one of the reasons why I go out of my way to help elderly and non-tech friends, co-workers and family. Whether it's AOL or GeekSquad ripping off unknowing/uneducated consumers, I do what I can to prevent any of them from getting royally screwed over.
     
  4. CamaroMullet

    CamaroMullet TS Rookie Posts: 115

    Yeah exactly. Good ole' pound ya in the arse corporate America.
     
  5. gwailo247

    gwailo247 TechSpot Chancellor Posts: 2,105   +18

    "If all of these customers were to be suddenly... informed, AOL would collapse."

    Maybe we could send them a CD containing the information about how they're getting ripped off. And if they don't unsubscribe, send them another CD...and another...and another...
     
  6. CamaroMullet

    CamaroMullet TS Rookie Posts: 115

    Last November I helped a co-workers Mom with her Quest DSL modem. She was paying for a wireless 4 port router and service. Additional, she also purchased 2 4G usb modems plus service from Qwest for her 2 kids laptops. Both the mobile and 4G sticks were ordered at the same time, the sales person told her the laptops NEEDED the the 4G modems to access the internet from home. Hopefully he got fired, but probably not. They are pushed to sell the house for extra commissions.
     
  7. Great example for this was my Aunt had upgraded to Verizon FIOS triple play package and still was paying a $15 a month fee for AOL. When i went over to do some routine computer work for her and found out about this I immediately showed her how you can simply go to AOL.com and check your mail for free she was on the phone right away to cancel the unncessary cost. AOL is a failed company now that the DIAL up age has been phased out about 8 years ago.

    Get rid of AOL your wasting your money on something that has no benefit to you.
     
  8. Relic

    Relic TechSpot Chancellor Posts: 1,392   +16

    Not surprised by this at all, had an older family member doing just this paying their DSL provider on top of AOL. Wasn't until I actually informed them that AOL isn't the "internet" that they woke up and got ride of them.
     
  9. I've worked with older folks, also. The problem is that many of them don't understand computer use in general and, due to their age and the device usage models they grew up (there were no personal computers when they were young), many are just getting by... barely. With AOL, they are so addicted to the user interface they are afraid to attempt learning another one. It confuses them and they don't have the flexibility needed to switch to another interface. As that generation dies off, AOL will eventually dissapear. -M
     
  10. MrAnderson

    MrAnderson TS Maniac Posts: 488   +10

    So I imaginge the fall of AOL will be sooner or later unless they come up with other revenue streams. A grassroots advertsement to enlighten subscribers could be the end of AOL?
     
  11. The title should read "100% of AOL's profits come from misinformed customers". We never needed AOL because they are merely a service provider, and there were/are many service providers. AOhell has always been over-priced, and if people were informed about their options back in 2002, the company would have imploded then.
     
     
  12. captaincranky

    captaincranky TechSpot Addict Posts: 10,730   +888

    Yeah well, "NetZero's" software wouldn't install. This despite their fervent promises to save us from the clutches of overpriced dial up.

    I had a trial of AOL installed, called up to cancel about an hour after their, "deadline", they issued me a cancellation confirmation number, then proceeded to charge me for the next month anyway, despite I had placed no traffic on the net during that time.

    Nice try AOL, I'm pretty sure my credit card company had had enough of them, long before I called to dispute the charges.

    Then Verizon came riding in on a white charger, and bestoweth-ed upon me 756Kbs DSL for 15 bucks a month.

    Verily I tell thee, twas a modern day miracle!
     
  13. People still use AOL? haha!
     
  14. captaincranky

    captaincranky TechSpot Addict Posts: 10,730   +888

    Guests are still posting to a two year old thread :eek: ......LOL!

    Although, strangely enough, AOL is listed on the NYSE @ around $35.00 a share.....:confused: So, one has to suppose that somebody is using it..!

    Given AOL's tactics with respect to refusing to allow people to cancel their service, their existing customers are probably poor wretches that haven't found a way out yet.
     


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