If you’ve been reading the news recently you might be forgiven for thinking that Windows Phone is in a very dire situation, and that Microsoft could even abandon it in the near future. IDC, for instance, reported that Microsoft’s mobile OS saw a somewhat significant decline in the number of phones shipped last quarter and consequently saw a decline in global marketshare.
Based on the same data, a number of major publications such as The Wall Street Journal, started claiming that not only was Windows Phone essentially dead – with other “financial investment” websites telling Microsoft to kill off the OS – but that there simply is no place for a third phone platform in the market.
Operating System | 2Q14 Shipment Volume | 2Q14 Market Share | 2Q13 Shipment Volume | 2Q13 Market Share | Growth |
---|---|---|---|---|---|
Android | 255.3 | 84.7% | 191.5 | 79.6% | 33.3% |
iOS | 35.2 | 11.7% | 31.2 | 13.0% | 12.7% |
Windows Phone | 7.4 | 2.5% | 8.2 | 3.4% | -9.4% |
BlackBerry | 1.5 | 0.5% | 6.7 | 2.8% | -78.0% |
Others | 1.9 | 0.6% | 2.9 | 1.2% | -32.2% |
Total | 301.3 | 100% | 240.5 | 100% | 25.3% |
Let’s not mince words here, Windows Phone is doing terribly by most standards. According to IDC, Windows Phone now sits at only 2.5% of marketshare worldwide, a tiny spec compared to Android’s world-dominance at almost 85% and an unimpressive performance compared to Apple’s 12%. But the real story is that Windows Phone is not only here to stay for the foreseeable future, but it might just be on verge of going big.
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This article is brought to you in partnership with Neowin.
https://www.techspot.com/news/57865-neowin-is-windows-phone-about-to-go-big.html