Nvidia blames its rebranding practices on OEMs

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I say “So What,” yet again... granted, I do see that it is a good idea to keep our eyes on them so they do not really step out of line. Oh and granted, it makes good news and sparks heated commentary.

Nevertheless, if you think about it, they need to do this when consumer perception of products can have an unjustified negative affect on sales of good products. Aligning the products they are offering for all segments is in everyone's best interest. The OEMs understand this and I believe Nvidia does too (even though they crack under the PR pressure and shift blame to OEM). This practice can be explained logically and it would be in the best interest to all that Nvidia, AMD, and any other firm educates the consumer about why this market practice is necessary. (geez we have seen Nvidia spin other information this is a time when that could be put to good use.)

First, at the time when the G92 was originally put on the market, we praised the design. It even won awards in various engineering circles. Even so, these are not the same G92s that are sitting in some warehouse unsold and are repackaged; I would raise hell with you if that was the case, but let's give Nvidia some credit. Rehashed chip designs are not bad when they are still competitive. They are remanufactured with modern practices. They are built with better materials that were not present when the design was originally implemented. This has allowed the designs to be more power efficient, produce less heat, and tweaked to offer even more performance than any of the originals could in the same amount of die-space. They cost less to manufacture and are cheaper for us to purchase, making it a win for all.

Whether the above justifies the need to align all their selling products under updated branding is arguable. However, it is logical and healthier for the market. It is more manageable to market a set of related products under one naming convention in order to provide a range of functionality at different levels. If any one reads the bullet points on the boxes, the features are outlined; there are no misrepresentations there (or else we would have a big problem). The old marketing of “Series” numbers to assume a complete redesign is obviously over. It is now representative of a heterogeneous line of products that contain generational enhanced designs by advances in manufacturing and (perhaps soon to be award winning) new designs that push modern manufacturing to its limits.

The question is, are we getting a competitive product in the market segment of our choice? This is a costly industry and newer tech trickles down most of the time. Did Nvidia and AMD bring the new tech to the masses early? Yes they did, but that was when cost and benefit allowed them too.

We have to change the way we think by taking the initiative to compare products - and the firms need to enlighten us and stop cracking under PR pressure. Changing consumer perception by helping them understand what products are being offered is in best interest.
 
Deceptive

I believe it's a deceptive practice at best, even if OEM's ask for it. If Nvidia wants to clear the air they can keep a chart of all there video cards with the brand and specs, side by side so you can really see what is what. Of course we still need to validate the information. Why can't a manufacturer just make a good product and stand by it instead of trying to trick people?
 
I think that NVIDIA made a mistake no making the 210-240 a new family in the first place. 310-340 makes more sense since they offer new functionality in the form of DirectX 10.1.

I must say that regardless of branding, people will be confused. Just the other day I talked to someone who had a problem with his small DX10 test program, and I quickly discovered that he was trying to create a DX10.1 device on a GeForce 260 (or maybe it was 275). When I told him the card didn't support it he just couldn't believe it. "But it's a high end NVIDIA card," he said. I had to explain that high end NVIDIA cards didn't support 10.1, only the low end ones did. I don't think this mistakes comes from branding, rather from a belief that if there's some feature available somewhere (like on ATI cards), than the high end cards will have it.
 
I believe it's a deceptive practice at best, even if OEM's ask for it.
True
If Nvidia wants to clear the air they can keep a chart of all there video cards with the brand and specs, side by side so you can really see what is what.
Presumeably this will continue to be updated at new SKU's come into the retail channel, but bear in mind that the G3xx series are OEM only so to buy one to upgrade an existing OEM product (Acer/HP/Compaq/Asus/Dell etc...) the onus will fall upon the OEM to keep the customer informed.....oh dear :suspiciou
Why can't a manufacturer just make a good product and stand by it instead of trying to trick people?
Business ethics = oxymoron
See also: nVidia and AMD mobile GPU naming conventions.
 
I am a huge nerd and I find it terribly hard trying to keep up with all of the names of CPU's and GPU's. I would have a hard time telling anyone the difference between the various lines of products offered. Especially with Nvidia and Intel.

I wish they'd just follow a more easily recognized pattern. The higher the number the better. The fewest names of products as possible. This sort of thing.
 
Rebranding per say is fine with me, but it gets really confusing when PC makers start selling Nvidia GPUs with the new names, like for certain Dell systems. It's even worse on notebooks as they don't seem to follow the same naming scheme as desktop GPUs.

Anyway, I don't think it's the first time Nvidia has blamed OEMs.lol
 
Regardless of whether it is the OEMs or the GPU companies driving this, it is deceitful to the average consumer, who tend to think the bigger the number, the better the product. Clock speed wars, anyone? Even tech-minded consumers who do their research before buying have difficulty following this.

I have to go now, so I can upgrade my my 2+ year old 8800GT with a brand-new OEM GTS240.
 
Blah blah blah, Nvidia is going down and they know it. These Fermi's BETTER live up to it's pace or ATI is going to RUN THEM OVER.
 
Don't blame it on sunshine
Don't blame it on moonlight
Don't blame it on good times
Blame it on the Nvidia

I just can't
I just can't
I just can't control my feet

This magic music grooves me
That dirty rhythm moves me
The devil's gotten to me
Through this dance

Don't blame it on sunshine
Don't blame it on moonlight
Don't blame it on good times
Blame it on the Nvidia
 
For all you blind followers of the saintly AMD....
AMD proudly announce the ALL NEW*, DX10.1 capable HD 500v mobility series
http://www.neoseeker.com/news/13789...anding-mobility-parts-as-new-hd-500v-series-/

AMD product pages here:
http://www.amd.com/us/products/notebook/graphics/ati-mobility-hd-560v/Pages/hd-560v-overview.aspx
http://www.amd.com/us/products/notebook/graphics/ati-mobility-hd-540v/Pages/hd-540v-overview.aspx
http://www.amd.com/us/products/notebook/graphics/ati-mobility-hd-530v/Pages/hd-530v-overview.aspx

* All new as in rebranded HD 4xxx series parts

As I posted a couple of months back in this same thread...
Business ethics = oxymoron
See also: nVidia and AMD mobile GPU naming conventions.

AMD seem quite keen on maintaining their run of profitable financial quarters.
 
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