Walmart is stocking a Philips upconverting DVD player, Model # DVP3962/37 for $39.95 USD. This is an everyday walk-in price. They list it as only being available on line, (?) but it is a store stock item in my area, (Philadelphia & Burbs). The unit is black front, and works beautifully with a great picture, and has many sound tailoring options such as ambience, (hall, church, etc,), and movie type. This is a bargain, since most stores are still getting forty bucks for the standard, non upconverting players. Heck, the HDMI cable(which you need to enable upconvert), could cost as much as the player itself. Here's a link for a bargain HDMI cable, which (IMO) works just dandy. http://www.newegg.com/Product/Product.aspx?Item=N82E16882339024 So, for less than $60.00, you could be hooked up and enjoying your favorite DVDs in Hi-Def, what are you waiting for?