Social networks rank among the worst companies in terms of customer satisfaction

Shawn Knight

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social networks bomb customer satisfaction facebook twitter survey social network pinterest

Airlines and Internet service providers are often associated with poor customer satisfaction and according to a recent survey from the American Customer Satisfaction Index (ACSI), social media companies can now be added to that list.

The annual survey found that social media ranks fourth in customer satisfaction behind airlines, subscription TV and Internet service providers (in that order).

social networks bomb customer satisfaction facebook twitter survey social network pinterest

Looking at individual results, LinkedIn and Facebook tied for dead last with a score of 67 based on a 100-piont scale. Twitter finished two points higher at 69 followed by Google+ (71), YouTube (73) and Wikipedia (74). Pinterest had the best overall customer satisfaction score at 76 according to the survey while former social network starlet MySpace wasn't measured for the fourth year in a row.

ACSI Director David VanAmburg said advertising continues to be a drag on the social media customer experience but it is hard to tell if consumers are getting used to the advertising or if these companies have been able to offset disruption with tweaks to the rest of the experience.

It's worth pointing out that survey results came in before news broke of Facebook's massive news feed experiment in which they toyed with users' emotions as part of a psychological experiment.

It's a bit ironic that social media ranks so poorly yet so many people are obsessed with it, but I digress.

Do you agree with the order of satisfaction? If not, which social network do you believe is the worst of the worst?

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Since people who have accounts with social media hubs, were dumb enough to create their account in the first place, shouldn't this merely be an indicator of their self loathing, rather than a condemnation of the circus they travel with?
 
Since people who have accounts with social media hubs, were dumb enough to create their account in the first place, shouldn't this merely be an indicator of their self loathing, rather than a condemnation of the circus they travel with?

are you suggesting that "techspot" is not a social hub for tech interested people? Are you not here?
 
The annual survey found that social media ranks fourth in customer satisfaction behind airlines, subscription TV and Internet service providers (in that order).
I don't believe in the 'interpretation' of that survey.
people ranked the services because they were asked to.

imagine if I pull a survey questionnaire out of my behind and ask you to rank what matters most:
sex, breakfast, lunch, dinner, cable tv, internet tv, internet, car, pet, etc.
something's gonna give.

It's a bit ironic that social media ranks so poorly yet so many people are obsessed with it, but I digress.
 
I don't believe in the 'interpretation' of that survey.
people ranked the services because they were asked to.

imagine if I pull a survey questionnaire out of my behind and ask you to rank what matters most:
sex, breakfast, lunch, dinner, cable tv, internet tv, internet, car, pet, etc.
something's gonna give.
My answer is "internet porn". Yeah well, so what?

Although, thank goodness that wasn't a paper survey, straight from the horse's er....well, you know.:eek:
 
"Customer" satisfaction? I think you've got that backwards. We're the product and the advertisers on the social networks are the customers.

I think they're extremely satisfied with the social networks!
 
Since people who have accounts with social media hubs, were dumb enough to create their account in the first place, shouldn't this merely be an indicator of their self loathing, rather than a condemnation of the circus they travel with?

Are you honestly calling people who have Social Media accounts dumb? Are you honestly for real?
 
Since people who have accounts with social media hubs, were dumb enough to create their account in the first place, shouldn't this merely be an indicator of their self loathing, rather than a condemnation of the circus they travel with?

Are you honestly calling people who have Social Media accounts dumb? Are you honestly for real?
he doesn't realize he is on one and using one. Ignore him.
 
Are you honestly calling people who have Social Media accounts dumb? Are you honestly for real?
Yes, I am. Do you think people that have Twitter accounts so they can catch every bit of drivel that falls out of some celebrity's mouth, are geniuses? Although I do believe they're in the majority

In any event, it seems this current generation of whiny snot bags, signs up for free services, which they then proceed to badmouth, because the service doesn't live up to they're expectations. What's wrong with this picture?:D

Suppose you get a free Gmail account, the next thing you know, you're here at Techspot bitc!!ing your, "privacy is being invaded", because Google is tracking you.

Where does the "free" come from. Do you think your neighbor is paying the bill for you, out of the goodness of his own heart?

Or perhaps you care how big around Kim Kardashian's backside is today? If you do, that rates a "10" on the cranky, "Stupid-o-meter".

Better run to check Kimmie's Facebook page to find out. Are you one of her 1,000,000+ "friends". Yeah well, dumb.
he doesn't realize he is on one and using one. Ignore him.
Why don't you just ignore my posts? Instead, you think you're going to get your little friends to ignore me as well. That's really a gang mentality, isn't it? Don't quote me, don't answer me, and put me on your "ignore list". But that's something that would require self control, now wouldn't it?

A game I like to play in real life, is to find a security guard, then tell him a joke that requires abstract reasoning. The odd thing is, they never get them. I think you've got a future in that line of work.

No, this isn't a "social media" forum. It has some aspects of one. But it is a place that many come, to find out what they have to buy, in order to continue thinking of themselves as "avant techies", or "uber techies" maybe.

Take a moment to ponder these song lyrics: "I'm in with the in crowd, I go where the in crowd goes". Big hit in the 60's,yet still contemporary, wouldn't you say?

And because I like you, here's the video:

And remember, "it's not what you know, it's who you know". Enter Facebook. Enter Twitter.

Craig Ferguson from late night TV tweets all the time, you could "friend him"!(y)

None of that strikes you as vacuous? Although you could join, and complain about the quality of free service. After all, it seems you'd be among "friends".
 
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Also dissatisfied are the customers who have to pay for something that they expect for free.
 
Also dissatisfied are the customers who have to pay for something that they expect for free.
Well, these are the heydays of "social entitlements". Not only do many people think they should get everything for free, they've come to demand it.

But I'm thinking if a customer doesn't click on the, "buy me", button in the middle of the "free service", they won't have purchased something. Unless of course, they get targeted by hackers and thieves, by posting all their personal information all over Facebook, (and other sites of the same ilk).

BTW, don't forget to click on that email attachment, it might be from one of your, "friends".
 
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