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T-Mobile expands data rollover program to include prepaid customers

By Shawn Knight
Mar 16, 2015
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  1. t-mobile prepaid rollover data data rollover data stash simple choice rollover simple choice prepaid

    T-Mobile is expanding its Data Stash program. The company on Monday announced plans to bring its data rollover feature to prepaid customers on Simple Choice plans.

    Starting March 22, all eligible prepaid customers will receive a Starter Stash of 10GB of 4G LTE data. Once this is used up, customers will start rolling forward any unused data from the previous month that’ll be good for up to a year. Team magenta says the new feature will be activated automatically at no extra charge.

    It’s worth pointing out that the additional feature is only applicable to T-Mobile’s in-house prepaid service; the offer doesn’t extend to MVNOs that happen to use T-Mobile’s network such as MetroPCS.

    In a blog post announcing the expansion, T-Mobile said that more than 40,000 tweets were published last year from customers asking their wireless carriers to let them keep unused data (an obvious jab at some of its competitors).

    Thus far, only AT&T has followed suit with its Data Rollover system. The key difference here, however, is that AT&T only gives its users 30 days to eat through any unused data versus 12 months on T-Mobile.

    The disruptive carrier further revealed that 27 percent of its customers that already have Data Stash have dipped into their rollover minutes after just a few months. Clearly, this is a promotion that a lot of people are getting behind. Of course, it’s all a moot point if you happen to have an unlimited data package but not everyone is willing to pay that much per month for wireless service.

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  2. Skidmarksdeluxe

    Skidmarksdeluxe TS Evangelist Posts: 6,505   +2,053

    I'm glad to see this, normally prepaid customers get given the middle finger. Wireless carriers execs aren't able to afford condos, flashy cars, coke etc. easily relying on profits from the sensible prepaid customers.
     
  3. MilwaukeeMike

    MilwaukeeMike TS Evangelist Posts: 2,752   +1,106

    Prepaid means they don't have a contract and they could leave at any time, right? So isn't it in T-mobile's best interest to give those customers a reason to stick around? if you have data sitting there available for 'free' at T-mobile, you're less likely to prepay with someone else.
     
  4. Skidmarksdeluxe

    Skidmarksdeluxe TS Evangelist Posts: 6,505   +2,053

    There are obvious reasons but the main objective is to lure one into their web. Personally I'm allergic to all wireless carrier contracts.
     
  5. TadMSTR

    TadMSTR TS Enthusiast Posts: 37   +9

    T-Mobile doesn't do any contracts anymore. So even post paid can leave at any time.
     
  6. Skidmarksdeluxe

    Skidmarksdeluxe TS Evangelist Posts: 6,505   +2,053

    No contracts? Nice. If I lived in America they'd probably be my 'go to' wireless carrier then.
     
  7. MilwaukeeMike

    MilwaukeeMike TS Evangelist Posts: 2,752   +1,106

    actually... T-mobile has free international data. So if you know someone with a US address you could use, just have them sign you up and you could use your phone at home. :)
     
    Skidmarksdeluxe likes this.
  8. Skidmarksdeluxe

    Skidmarksdeluxe TS Evangelist Posts: 6,505   +2,053

    Thanks for the heads up (y)
     
  9. RustyTech

    RustyTech TS Guru Posts: 865   +434

    I refuse to believe this! NO WAY this is sustainable! T-Mobile is going to flop...just wait and see!!

    /end sarcasm
    ...cuz I just know some people won't understand.
     

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