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Twitter introduces QR codes in an attempt to attract new users

By midian182
Nov 17, 2016
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  1. The last few months haven’t been good for Twitter. All of the companies that had expressed an interest in acquiring the microblogging site decided it isn’t for them; CEO Jack Dorsey laid off 300 staff; and its short-form video sharing app Vine was axed. But Twitter is pushing back against the tide – with QR codes.

    It seem the company believes that the Snapchat-like codes, which show a user’s profile picture in the center, will help bring in some much-needed new users.

    The feature is currently rolling out on the Android and iOS versions of the official Twitter app. Using a QR code on an iPhone requires users to navigate to their profile page, select the gear icon, and choose the “QR code” option to generate and share a code or scan someone else’s.

    Android users can access the feature via the ellipsis in their profile page, or in the left slide out menu under the night mode toggle. Selecting it will bring up the camera for scanning codes, along with a “my QR code” generator. You can save the code in your photo gallery and, for example, use it at as a profile picture or share it through another service.

    Scanning someone’s code will bring up their profile, giving you the option to follow them, if you wish.

    While the system may seem a bit pointless for online use – a link or @handle is a quicker and easier method of sharing your Twitter profile – the company will be hoping they find more use in physical documents such as business cards.

    This is the second new feature Twitter has introduced within a week. It recently expanded its mute function to allow people to create blacklists of keywords, phrases and even emojis to be muted in notifications.

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  2. Bigtruckseries

    Bigtruckseries TS Maniac Posts: 416   +220

    A kid on TV had a QR code and a sign reading: "MOM send money please" (paraphrase)

    He suddenly got a bunch of donations from a bunch of people.

    I wanna try that...
     
  3. mbrowne5061

    mbrowne5061 TS Evangelist Posts: 340   +133

    Somehow, I don't think this will generate new users for them - only slightly reinforce existing ones. I also suspect that they know this - which leads me to conclude that they aren't just having trouble generating new users, but are losing existing ones as well.
     
  4. Teko03

    Teko03 TS Maniac Posts: 318   +116

    Twitter may want to look into some new leadership. I find it odd that so many other social media platforms are thriving while Twitter is threatening to shutdown Vine & Twitter is dwindling itself --- pretty sad.
     
  5. MarkHughes

    MarkHughes TS Booster Posts: 71   +24

    Before any of that they need to fix the system that prevented me logging on to my brand new account and then kept telling me my account was suspended due to suspicious activity within hours of creating it. And it even kept emailing my that it had been compromised/suspended after I had closed the account the next day.

    My experience of Twitter is that it is utterly broken to the point of being useless. One less account for then to worry about I guess :)
     

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