As Rick says, you have to open the bin file with your cd burning software, and burn the image contents to cd.
I Have never had any success with bin files using Nero as its not one of Nero's supported formats (cdrwin doesn't work well either, and misreports the file contents creating a fake audio cd with audio tracks instead of a data cd - though this happens only if the cue file is missing).
Further, if the game is on a bin file then chances are it is either already cracked, or the crack is on the cd, or it will not require a crack if it is a perfect copy. You can probably get a crack from GameCopyWorld (Rick has kindly provided a link - the last time I did so, it was removed by a moderator, so best be quick) if you really need one.
Also, as far as I am aware, there are a number of early SimCity4 copies in circulation that don't work at all, and you may have one of these.
For burning cds, I use CD Mate, which is one of the best cd recording software available, and is the only one I have found that can accurately burn a bin file without the cue file being present. It also defeats copy protected cd's and makes perfect copies every time. You can get a trial version over here ...
CD Mate