The study, which polled more than 6,300 consumers, also reveals the three top criteria that consumers apply to gauge a company’s trustworthiness. The most important factor is the company’s overall reputation for product and service quality, followed by a company’s limits on collection of its customers’ personal information. The third criterion is the use of advertisements and solicitations that respect consumer privacy.
Downloads and Drivers
From the Forums
Subscribe to TechSpot
Get free exclusive content, learn about new features and breaking tech news.