The chip has a completely new architecture, rather than merely building on what has gone before. This is not something already in existence cut down for the mobile to use - this is something new aimed at the mobile, and designed for it. Features include a dedicated geometry processor, programmable pixel shaders, a 40-bit color pipeline, and simultaneous support for up to six textures. There is also support for smart means of conserving power, a 3-megapixel camera functionality and MPEG decoding at a resolution of 352×288 pixels.
Are we looking at a future mobile that may be almost, if not more powerful, than the PCs of today?