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ATI revises PCIe takeup forecasts

By Derek Sooman

On October 7, 2004, 2:26 PM

"Slower-than-expected sales of PCI-enabled graphics cards in the channel pushed ATI to revise its projection."

ATI, who originally tried to convince us that 40% of the global graphics card market would consist of PCIe by the end of the year, are now eating their words. It looks like the figure is closer to 25% - or, at least, that is ATI's new estimation. PCIe-enabled graphics cards currently account for less than 10% of graphics card sales in the channel. However, around 25-30% of new machines shipped by OEMs have PCIe graphics cards.

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