Google are set to roll out new wireless services to provide features similar to computers on cell phones, whilst Yahoo is to introduce a cell phone that will link cell phone services to Yahoo users' accounts, address books and preferences.

As the U.S. market becomes more saturated, wireless operators such as Verizon, Sprint Nextel Corp. and Cingular Wireless want to boost revenue by encouraging customers to use their phones as a way to access the Internet. Deals with Google and Yahoo could help achieve that goal.