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Cisco plans to enter consumer electronics market

By Derek Sooman

On January 17, 2006, 7:08 PM

Cisco is looking to expand into the consumer-electronics space. The company could well soon start to product such devices as radios, phones, and home-theater equipment. Cisco believes that due to an increasing interest by consumers in devices that connect to the Internet, there is a market for such devices as radios and phones being Internet connected. The company may also become a manufacturer of set-top boxes, or take over a company that makes them.

Last September, the company bought KISS Technology, a Denmark-based consumer-electronics company that specializes in networked-entertainment devices. The move was largely seen as a way for Cisco to develop entertainment products quickly.

Likely, Cisco will face stiff competition in what is considered a highly competitive market, dominated by major brands like Sony, Samsung, and Philips.

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User Comments: 11

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  1. I'd love to see a TV that has network support so that any PC on the network could send video to it. I've seen some devices that are supposed to do this, but none that do it well.
  2. >in devices that connect to the Internet,I was getting afraid to see Cisco building things that are not connected to the Internet.
  3. [b]Originally posted by PanicX:[/b][quote]I'd love to see a TV that has network support so that any PC on the network could send video to it. I've seen some devices that are supposed to do this, but none that do it well.[/quote]My TV has an ethernet port on the back, however I cant stream video to it. Only music/pictures. Its getting closer to that reality though.. only issue is no solid standardization of high compression low loss video.I think this would be excellent. I love cisco, and they have done really well in the corporate/professional segment. They develop great products and they have the experience to back up any new ones.
  4. Doesn't Cisco make cooking supplies? Or am I thinking of Crisco? (It would be rather neat to see a television set that you could eat!)
  5. Whatever they do, I believe chances are good it would be successful. They will probably come up with some cool stuff, and the Cisco name has an excellent reputation.
  6. Here's a litte more detail, if anyone wants it...[url]http://news.zdnet.com/2100-1035_22-6027915.html[/u
    l]Wow, i wonder if Cisco is really going to try to bring itself up to level with Samsung and such. That would be a very lofty goal, not easily achieved, but with the right moves(more convienet entertainment it looks like) they just might stand a chance...
  7. I give praise to Cisco, but outbeat Philips, Samsung, or Sony? I'm afraid that's wishful thinking as of now, but in the near future, it maybe possible for Cisco to become the 4th of the big 3.
  8. Outbeat Sony? Easy, even Apex does.
  9. We'll just have to wait and seee. its a bit too early me thinks.
  10. [b]Originally posted by Need_a_Dell:[/b][quote]Doesn't Cisco make cooking supplies?[/quote]Imagine that...The internet-connected non-stick oil... connects to the internet before you spray and finds out the latest formula for best non-stickage... ^_^Internet-connected toasters...now that would be a sight to behold.
  11. Honestly..what is Cisco thinking here?The very idea of consumer based electronics goes completely against Cisco's corporate image. Heck, they had to buy Linksys just to get into low end home based networking devices.I respect a company like Viewsonic for example. Their primary business has been and always will be display technology. They do this and they do it well. Cisco is best left to selling high end, high margin corporate infrastructure solutions. They do that, and they do that well.Something like this always makes me worry if the company will end up loosing it's focus and will forget what makes their bread and butter.

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