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Interview with Jon Carvill over ATI and AMD merger

By Justin Mann

On July 25, 2006, 2:05 PM

The AMD and ATI deal is shocking to some and interesting to others. Regardless of how you see it, you'll probably enjoy reading a recent interview with ATI and Jon Carvill. Some good questions are asked, such as ones about the rumor of vendor-locking by AMD once the deal is complete. Some are worried that now people using an ATI card would only be able to use it on an AMD board. That, of course, was denied:

This merger is about growth, innovation and choice for our customers. AMD is committed to an approach of delivering open platforms where customers can choose the right solution to meet their unique needs. We’re also committed to delivering market-leading products that provide the highest levels of performance, power efficiency and scalability. As part of that model we have to give customers the ability to choose – whether that be a unified platform or best-of-breed solution.
It isn't a technical interview and is an easy read, mostly going over future plans for both companies. Check it out.

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User Comments: 3

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  1. Interesting stuff... I think this AMD/ATi deal has a lot of potential they arent letting on.. such as a GPU designed for the 4x4 platform.If 4x4 hit the mobile market, that would mean upgradeable graphics for mobile computers.It would also mean upgradeable GPUs on desktop computersUsing Hyper transport, the GPU could share in on the system memory, negating the need for expensive GDDR3 memory and also providing for a very fast communications with the processor.Very interesting stuff..p.s. these ideas are sparked from paragraphs 5 and 6 of this article:http://techreport.com/onearticle.x/10091
  2. [quote]It would also mean upgradeable GPUs on desktop computers [/quote]What do you mean, isn't it already possible?[quote]Using Hyper transport, the GPU could share in on the system memory, negating the need for expensive GDDR3 memory [/quote]Maybe it's not so good, look at current mATX boards. They share the system memory and run very slow, even if the GPU would be able to do more.
  3. The deal isn't about growth and innovation. It's about AMD making a strategic move in buying out a company (ATI) that until now got 80% of its revenue from a chipset deal with Intel.[quote]Bob (Rivet) said the merged company would be better positioned to achieve [url=http://www.theinquirer.net/default.aspx?article=33230]A
    D's stated objective[/url]: to "break the monopoly".[/quote] All's fair in love and business.

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