”... that will give users the ability to view videos offline with full screen playback, access to one-click viewer ratings and a Favorites feature that automatically downloads new episodes of favorite TV shows or video podcasts.”
The download will be free as a beta sometime later this year, with the full version being finished before the end of the year. Of course, there's always a catch – the new media player will also support various DRM and advertising schemes, giving content providers even more ways to dilute your screen with banner ads and DRM-locked videos. While I somehow doubt they'll find many people rushing to install another piece of Adobe software (take a look at how bloated their plain jane Adobe Reader has become), I'm sure they'll find thousands of software partners to couple it with. Would you like to install Adobe Media Player? You can read the full press release here.