The new BWU-200S model cuts BD-R burning time by half compared to the first generation model, allowing for a full 50GB BD-R disc to be recorded in about 45 minutes. It also features improved DVD burning speeds, making it a multi-format combo burner that eliminates the need for more than one drive in a system
The units will retail for around $600, which for a Blu-ray burner is not terrible. It still puts the unit well out of the price range of a regular consumer, but is only half of the introduction costs of the original Blu-ray burners.
However, will it stand a chance against manufacturers who offer multi-format units, especially when tier-1 companies like HP are making them stock options? Unless they can really drop prices by a massive amount over the next few years, I doubt it.