BioWare to fight piracy with customer loyalty?

By on July 10, 2008, 1:29 PM
It was not long ago that BioWare, in an effort to curb piracy, announced a controversial security measure that would require users to do an online re-authentication for their games every ten days so that they can continue functioning. The overwhelming outcry from the community led to a quick backtracking of their plans, opting instead for a friendlier yet still flawed system.

The tone at BioWare has changed quite a bit, it seems. It turns out that the developer now says it has an alternative strategy to combat piracy: provide add-on content for its games, access to multiplayer and simply promote consumer loyalty.

Indeed this could be the most successful path to prevent piracy, but Iíll skeptically wait for the studio to back its claims when it releases Dragon Age tomorrow. Certainly some type of built-in copy protection is due, I just hope it is not as draconian as in the PC version of its sci-fi RPG Mass Effect.




User Comments: 2

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canadian said:
I love games that do this! ultimatly, they do better because they become perfect LAN games that you can install of everyones computers, play together, decide you like it and would like to play online/patch it and buy it!
nirkon said:
I heard that the cracked version of Mass Effect does not have to be activated at any time during the game... so thats just a hassle on legit costumers.and I'm talking from experience!Besides I would probably finish Mass Effect long before that I hit that 10-day reactivation.
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