Best Buy has signed a multiyear pact to license Roxio CinemaNow, and under the terms of that agreement, the company has been granted permission to purchase an undisclosed number of Sonic Solutions' common stock. Best Buy's new service will allow customers to buy, rent and download new movies, independent films, and older catalog movies along with TV shows. Some new flicks will be made available simultaneously with DVD releases.
Best Buy's announcement comes at the same time as emerging reports of Apple's interest in an iTunes TV subscription service. Will the next year or two bring great change in the way premium video content is delivered?