Without doubt THE search engine of choice, I still haven't found anything that can come close to it as a replacement, not that I'm looking either. The fact that Google send us a couple thousand new readers a day makes me love it even more indeed.

Business Week goes a bit further and explains some of the fierce competition that is starving for the same kind of success Google has had for a while, another good midnight read for you...

In the past three years, Google has rocketed from tiny startup to the top of the Internet search heap, beloved by both the public and its many partners for its superior search results. By some estimates, Google serves 75% of all Web search queries, and it has become one of the most powerful Web companies in the world. Now, it may be facing one of the oldest maxims in business: Once you make it to the top, it can be mighty hard to stay there.