Samsung prioritizing Windows Phone 7 over Android?

By on November 17, 2010, 2:26 PM
Samsung is reportedly prioritizing Windows Phone 7 a lot higher than previously thought. Despite the fact that Samsung built Google's Nexus Two, it appears that the company may be planning on pushing Windows Phone more than Android, if a rather lengthy article titled "'Crazy growth' in smart-phone market" is to be believed. The article details rapid smartphone progress in Asia and discusses how local companies (including HTC, LG, and Samsung) are pulling it off.

Thai Samsung Electronics' Telecommunication Unit, Sitthichoke Nopchinabutr, recently talked to Asian One and reportedly said that next year, Samsung will introduce 15 to 20 new smartphones models using Android, Windows, and Bada operating systems. That part is perfectly fine, but then he apparently said that for every 50 smartphones using Windows Phone, the company will make 24 using Android and five using Bada.

We're going to have to put this one in the rumor box for two reasons. The first is because the ratio seems rather odd especially since we know Samsung is doing very well in the smartphone market thanks to Android. The second is a bit more minor: Bada is misspelled as Brada, twice. That doesn't change the fact that Samsung is apparently planning to produce twice as many Windows phones as Android devices, but it still makes us question the validity of the entire statement.





User Comments: 3

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KG363 KG363 said:

I agree with you, I call BS

vangrat said:

So a huge corporation is going to stop focusing on a key reason for their monetary growth and put their efforts into an unproven product? Yeah, like that will happen...

fpsgamerJR62 said:

I agree with the author. Samsung has every reason to push Bada since it's their own software platform and adaptable to the different market segments. They will likely concentrate on Android for the mid-range to high-end markets, probably dropping the Symbian platform along the way. If they intend to market Windows Phone 7 handsets, it's probably only at the high-end considering Microsoft's minimum required hardware specs.

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