Neowin: Windows 8 UX designer says Metro is "the antithesis of a power user"

By on February 18, 2014, 12:45 PM
microsoft, neowin, metro, feature, windows 8, ux design

Since the first beta leak.. well.. since the first pre-beta image leak, Windows 8 has had a mixed reaction. Some believe that the new Metro or Modern interface has seriously affected their workflow, whereas some accepted the Start Screen as a welcomed addition and replacement to the cluttered almost 20 year old Start Menu.

Whatever your view is on the new interface, Jacob Miller, a UX designer for Microsoft that worked on Windows 8, has shared some personal views and responses to criticisms on the /r/technology subreddit under the username "pwnies."

"I want to talk about why we chose Metro as the default instead of the desktop, and why this is good in the long run - especially for power users.

...but not in the way you might think.

At this point you're probably expecting me to say that it's designed for keyboard execution, or some thing about improved time trials for launching programs, or some other way of me trying to convince you that Metro is actually useful. I've talked about those in the past extensively on reddit, but for this discussion let's throw that all out the window. For this discussion, assume that Metro is sh*t for power users (even if you don't believe it to be)." - Miller

Miller continued on to explain that the design team split users into two groups: content creators and content consumers:

  • Content creators were explained to be power users: they have multiple windows open across multiple monitors, they sometimes even have virtual machines that also have their own nested levels of complexity.
  • Content consumers were explained to be casual users who just use basic social media platforms, view photos, and so on. They were described as the computer illiterate younger siblings, the older grandparents, or the mother "who just wants to look up apple pie recipes."

Windows 8 was designed for the latter group: the content consumers. This is also where Metro stems from: it is a platform that's "simple, clear, and does one thing (and only one thing) relatively easily." Miller described Metro as the antithesis of a power user.

Read the complete article.

This article is brought to you in partnership with Neowin.

User Comments: 18

Got something to say? Post a comment
Kibaruk Kibaruk, TechSpot Paladin, said:

Well I'm f****d, how can I say anything past this :P

Maybe it was not designed for power users but I know I'm not a content user and I use it like a power user... so... maybe it was not designed with that in mind but it still works that way?? Well f**k me

1 person liked this | Guest said:

Yet another way to say "no, we don't bring Start Menu back, now wank off people"?

Guest said:

Easier to use for grandmas than only want to open IE, agree.

NotParker NotParker said:

Metro is sh*t.

As I've been saying over and over again. But not quite so eloquently.

1 person liked this | j05hh j05hh said:

Metro is shit. Can only polish a turd so much, in the end its still a turd.

GeforcerFX GeforcerFX said:

I have been happily using windows 8 on my desktops and laptops for the past year and half (I like change in OS's). But I realized that I was always using windows 8 like windows 7 I had a very bear start menu with all the programs I needed pin to the task bar, and very rarely ever used apps. if I needed a different program then what I had pinned I would just go to the start page and type it in. I decided to make the move over to mobile computing recently instead of my traditional desktop laptop configuration. I find myself using my Surface RT now as my desktop (have a powered hub with a hard drive and all my USB accessories attached, and the VGA adapter to my monitor). In this configuration I find myself using more apps now and having to use the snap feature to use the desktop alongside my apps. I am growing to love windows 8.1 more in this configuration. I found lots of nice apps to replace my old programs on my old systems and I am enjoying the speed of the tablet. For when I need my old programs I picked up a Venue 8 pro for cheap and have that setup as well, even grabbed a nice 10" Asus memo pad on clearance to give me a taste of where android is. I know that for power users the Modern UI needs a lot of work but its in its infancy. A lot of features we enjoy in our older Windows interfaces weren't there in there beginnings. Multi-Monitor support using the Modern UI is a huge place that needs to be improved, the multi-tasking between the apps and desktop acts just like the task bar has for years. I see where Microsoft is trying to go with this system, and with the hardware for 90% of the users going mobile its makes sense that the OS is more mobile centric. But for the 10% out there, the power users, Microsoft hasn't abandoned you, windows 7 is still available, and has continued to be available from OEM's on systems that power users would normally buy (obviously consumer level models are coming with windows 8). Windows 7 will stay available to you guys as Microsoft continues evolving Modern UI into a solution that fits your needs better. But the article is correct for the power users out there running 2-6 monitors and have 5 major things going on at once the Windows 8/8.1 family and the Modern UI were not designed for you, at least not yet.

1 person liked this | JC713 JC713 said:

Lol "the content consumers".

m4a4 m4a4 said:

Metro, to the power user, is just a larger, more customizable start menu

EClyde EClyde said:

8 is OK but I use classic start menu. it plays GTA SA. It is on my secondary computer and was a free upgrade

psycros psycros said:

So one of the (presumably) MAIN DESIGNERS for Metro freely admits that it (a) was intended to divide the user base, (b) hurts productivity and (c) was NOT meant to be accessible, iintuitive or even likable...but that their *HOPING* that five years down the line maybe we'll all have suffered brain injuries and started to love it. Microsoft is finished.

cliffordcooley cliffordcooley, TechSpot Paladin, said:

Metro is change in its infancy, of which I want no part of in its current state.

Guest said:

Ok, so I get it...make the OS more simple for most users...but what about the power users? You can't just shut them away! A huge part of the Windows market is enterprise! I was like WTF when I saw those retards put metro on the server OS, and to this day I RARELY see it used at all. I work at a company with 1500+ servers and I can count the number of Server 2012 servers on my fingers. Admins HATE it. I mean really how hard would it be to make a true Professional and Server OS for Enterprise, while keeping the new OS too for casual users? If M$ keeps making decisions like this...their presence in the Enterprise is going to continue to go to hell.

Railman said:

Well I'm f****d, how can I say anything past this :P

Maybe it was not designed for power users but I know I'm not a content user and I use it like a power user... so... maybe it was not designed with that in mind but it still works that way?? Well f**k me

Very brave of you to stick your head above the parapet.

I decided to read the extended article and I was surprised that W8 is designed to run more than one GUI. In retrospect one can see that Metro and Desktop are effectively different GUIs. It does look as if MS have done a sensible thing and split the underlying OS and GUI as with Linux etc. In theory MS could offer a wide range of GUIs for specific users or environments.

In theory would it also be possible for 3rd party vendors to produce a custom GUI. Maybe a GUI that apes XP?

cliffordcooley cliffordcooley, TechSpot Paladin, said:

Very brave of you to stick your head above the parapet.
Enough said, moving on. :P

In theory MS could offer a wide range of GUIs for specific users or environments.
Which is why I don't understand why the Start Menu was removed. Sure I could learn to live without it, but why am I and so many others being denied the continued use of the Start Menu. Microsoft is a business that should cater to its customers.

I still say Microsoft was butt hurt over not being able to gain ground in the mobile space, so they tried forcing their desktop users into this space. Whether it was true or not, was still a bad move for Microsoft to force feed such a change.

Kibaruk Kibaruk, TechSpot Paladin, said:

What I can think of, is that W8 was meant for "content users" as in "touch and customize as little as possible" so that non-tech-savy users would get no frustrations using Windows 8 out of the box, for us the more techies would have a fair amount of practice to tinker around a bit to customize it to our liking.

What would've been great is an option for those who don't like Metro start menu to get the old one back... though as said before as long as you customize it to your liking works pretty much like clasic start menu, just bigger icons

cliffordcooley cliffordcooley, TechSpot Paladin, said:

TechSpot Download - Aero Glass for Windows 8 1.2

This doesn't look to bad. A tad too much blue for may taste, but I'm sure that can be changed.

I might be willing to use Windows 8.1 (Update 1) with this Aero Glass and maybe Start8. Still abit disappointing to pay for Start8 when it represents what was taken out of Windows 7. There are so many other built-in applications, I'd much rather see removed and offered as a separate download. In fact I wouldn't be so disappointed in Windows 8 if Windows Aero and the Start Menu had of been offered as a separate download. Just shows how ridiculous Microsoft Execs are. They don't have to bring anything back to Windows 8, all they need to do is offer, what was removed as an alternative download.

Railman said:

Having read through the article again I now see why MS cocked up on W8. Splitting users into two categories Content Creators and Content Consumers seems a pretty academic exercise. To then go on and design a GUI based on only one of those categories seems to be the height of folly. I suspect the reason this happened is because of an initiative from the top and the folks at the bottom being afraid to say the Emperor has no clothes.

When your largest user base is Enterprise the split seems even more daft. It does beg the question if the management have enough commercial experience.

captaincranky captaincranky, TechSpot Addict, said:

Windows 8 UX designer talks about the decisions behind the Metro interface, as well as why they were made, and why its a necessary evil that power users must endure.

So then, they got somebody else to try their hand at the whole mass, "HIP-No-cess", thing?

I, "have to endure this crap"........really?

I guess Ballmer couldn't put 'en under, since the audience was too busy being blinded by the glare off his head, to pay any attention to the swinging Rolex.

And Stevie was heard to say, "when I snap my fingers, you will awake refreshed, with an overwhelming desire to purchase several copies of Windows 8".

Oh well, "the best laid plans of men in Microsoft, often go awry"....:oops:

Then there's this, with Steve Sinolfsky:

I think the pitch here was, "hey little girl, if you get in my van, I'll give you this shiny new pink Surface tablet".......:eek:

Mr. Sinofsky has since left M$, or perhaps he was merely transferred to another parish...

Load all comments...

Add New Comment

TechSpot Members
Login or sign up for free,
it takes about 30 seconds.
You may also...
Get complete access to the TechSpot community. Join thousands of technology enthusiasts that contribute and share knowledge in our forum. Get a private inbox, upload your own photo gallery and more.