Sony on a recent study found out that peak usage of online gaming was between 5 to 11pm, a span that encompasses television's prime time but may be losing to habits involving videogames among other 'many' factors.
At the outset of the TV season, viewership in the men 18-34 demographic was down anywhere from 8 percent to 12 percent, leading the networks to question the validity of the data being provided by Nielsen Media Research. Nielsen has defended the accuracy of its data.
At the outset of the TV season, viewership in the men 18-34 demographic was down anywhere from 8 percent to 12 percent, leading the networks to question the validity of the data being provided by Nielsen Media Research. Nielsen has defended the accuracy of its data.