- The GeForce 8800 Ultra retailed for $850 in 2007.
- The GeForce 780Ti retailed for $700 in 2013.
- The GeForce 1080Ti retailed for $700 in 2017.
It's 2022 folks. A $700 - $800 retail price that destroys past products 5-15 years ago by magnitudes seems rather reasonable, actually. If you can get one now for retail (and you can) they are actually cheaper than past models after adjusting for inflation and - you know, time.
Go buy a console then, enjoying the vastly inferior performance and knowing that you will never be able to upgrade its graphics performance.