”In many cases the counterfeiters don't make the phony hardware themselves. Instead, they take a legitimate but inexpensive hard drive or memory module from an undistinguished maker, slap on the label of a better-known firm, and charge a premium rate. Woody Taylor, who uncovers counterfeits for Seagate, says hard drives made by little-known companies and rebranded as Seagate models make up the bulk of the hundreds of phony Seagate drives he sees each year.”
Sounds quite like it. More often than not, you could find a rebadged P2 or a rebadged Athlon in a normally reputable computer store years ago, and most recently you could find quite often “name brand” components with generic innards, such as with thumb drives or network devices. This kind of fraud hurts pretty much everyone from the top down, because often even the consumer can't get the fake replaced. Be cautious of where you shop, especially so online.