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MySpace.com on pruning spree

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On April 3, 2006, 2:25 PM EST

Popular blogging site MySpace.com has been taking down some 200,000 profiles over the last few months, due to "objectionable" content. This includes pages that have hate speech, or are just too risqué. News Corp internet division head Ross Levinsohn has said that the problem is really with the nature of the Internet and not with MySpace.com specifically. News Corp wants to smarten MySpace up to attract more advertisers and marketers, but needs to do so in a way that will not alienate existing users, of which there are now millions.

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