Home Depot drops BlackBerry as official handset, switching to iPhone

By on February 12, 2013, 9:30 AM

Home Depot has confirmed plans to replace BlackBerry smartphones as the official handset provided to store managers, district managers, corporate-level staffers and field ops. The home improvement chain is reportedly already in the process of migrating roughly 10,000 users to Apple’s iPhone.

As CNET points out, Home Depot’s decision likely won’t have a long-term impact on BlackBerry. Interestingly enough, it comes just a week after the company formerly known as Research in Motion launched what will likely be their last-ditch effort to regain market share relinquished to Android and iOS over the past several years.

The company’s decision to move away from BlackBerry handsets is the latest in a string of similar decisions from other large companies. BlackBerry was once the go-to platform for business-minded individuals but just last year, the U.S. Immigrations and Customs Enforcement agency ditched BlackBerry in favor of $2.1 million worth of iPhones. Since then, they have announced plans to try a pilot program using new BlackBerry 10 devices, we’re told. The National Transportation Safety Board and Australia’s Treasury Department made similar moves as well.

It remains to be seen if the new BlackBerry handsets will be able to turn the company around. Early indications look promising, however, as President and CEO Thorsten Heins recently announced strong sales in Canada and the UK. Just a day later, the company confirmed plans to withdrawal from the Japanese market.




User Comments: 9

Got something to say? Post a comment
grumpiman said:

Not really interesting news I'm afraid. Now if it was the other way around...

Guest said:

Home Depot sells Cell Phones? "Buy ten 2x4s get a free BlackBerry?"s

Guest said:

You didn't even read the article, funny man.

wiyosaya said:

Home Depot sells a lot of stuff people don't know about. However, that, IMHO, is part of the problem. The sales people there do not know anything in depth about some items, either. I'm not sure what HD is trying to do, however, I, for one, would not go to HD for a cell phone.

mailpup mailpup said:

I'm not sure what HD is trying to do...
wiyosaya, if you would read the article, I'm sure that information would be revealed to you.

Skidmarksdeluxe Skidmarksdeluxe said:

Home Depot sells a lot of stuff people don't know about. However, that, IMHO, is part of the problem. The sales people there do not know anything in depth about some items, either. I'm not sure what HD is trying to do, however, I, for one, would not go to HD for a cell phone.

I would if I was a fledgling pickpocket.

Sphynx Sphynx said:

Makes me wonder if Blackberry is terminally late to the game. Android and iOS are now good enough to satisfy security concerns for government and big businesses, the main reason why Blackberry was popular in the past for those markets. The Z10 brings a new untested BB10 OS, new backend infrastructure and few apps. If I were a big enterprise buyer, I would stick with more established offerings rather than a new entrant.

1 person liked this | hahahanoobs hahahanoobs said:

"Home Depot has confirmed plans to replace BlackBerry smartphones as the official handset PROVIDED to STORE MANAGERS, DISTRICT MANAGERS, CORPORATE-LEVEL STAFFERS AND FIELD OPS."

Some of the comments above just show that even the first sentence is too far into an article for some people. :|

I should start a tech site with just headlines.....

Ranger12 Ranger12 said:

"Home Depot has confirmed plans to replace BlackBerry smartphones as the official handset PROVIDED to STORE MANAGERS, DISTRICT MANAGERS, CORPORATE-LEVEL STAFFERS AND FIELD OPS."

Some of the comments above just show that even the first sentence is too far into an article for some people. :|

I should start a tech site with just headlines.....

And make the headlines so ambiguous and vague that they could mean anything and nobody would have a clue what the hell is going on.

but it would be hilarious.

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