Aereo's run-up to its Supreme Court case earlier this year and subsequent loss drew quite a bit of media attention. The company was - and could still be - extremely disruptive (especially among broadcasters) but did anyone every stop to question just how big of a deal Aereo was in the first place?
By that, I mean its subscriber count. Aereo drew media attention as if it were a heavyweight juggernaut but according to the numbers, the company had just 77,596 subscribers across 10 cities by the end of 2013.
Documents filed with the U.S. Copyright Office reveal that around 27,000 subscribers lived in New York City, the first market Aereo launched in. Boston got the service in the spring of 2013 but only had 12,000 subscribers by the end of the year while Atlanta, another 2013 entry, accounted for around 10,000 subscribers.
Granted, we don't know Aereo's 2014 numbers but even still, the overall total is likely a lot lower than some might have guessed. To put it into perspective, Netflix just announced it has more than 50 million subscribers reaching all parts of the globe.
Despite the fact that the Supreme Court ruled against Aereo (which forced them to halt services), they aren't giving up. Following the unfavorable ruling, Aereo attempted to get itself classified as a cable company which would have kept them safe from copyright laws.
Unfortunately for Aereo, that route was also shut down as the Copyright Office said Internet retransmissions of broadcast content aren't covered by the type of licensing they were seeking.