Google expands, rebrands same-day delivery service as Google Express

Shawn Knight

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google launches delivery subscription service

Google Express, the company’s same-day delivery service that was formerly known as Google Shopping Express, is expanding. Starting today, Google Express is available in Boston, Chicago and Washington D.C., bringing the same-day service to more than seven million people (nearly 12 million if you include next-day service).

The search giant is also working with a number of new merchants – 16 total over the past few months – including national brands like 1-800-Flowers, Barnes & Noble, Nine West, PetSmart, Vitamin Shoppe and Sports Authority, just to name a few.

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Google was also quick to point out that customers over the age of 21 in the Bay Area can now order alcohol.

Residents in one of Google’s serviced areas who become Express members can get free same-day or overnight delivery on eligible orders over $15. They also get first dibs on delivery windows and can even share their account with a household member.

Membership is priced at $95 per year (notice that’s a few bucks cheaper than Amazon Prime) or $10 per month should you only plan to use it for a limited time, like during the holidays. What’s more, one-off purchases can be delivered for $4.99. Google is also offering new members three months of service free of charge.

I remember a time when ordering something online was risky, almost taboo. For those with confidence, submitting an order and waiting a week or more for it to arrive was the norm. Much of the retail industry has now moved to the web and if something can’t be at our doorsteps within a day or so, it’s deemed slow.

My how times have changed.

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I remember having to order bearings from California in the 90s and it took close to two weeks to receive it. Earlier this year I ordered some stuff from amazon that came from Colorado and it was here in 3 days with free shipping
 
Interesting, in Central Europe happens everything backwards, in 80s everything delivered on next day and everybody called simple delivery instead of next day delivery but nowadays this need 2-3 days. In 80s was incredible cheap but now horrible price. Since Post use computers slowed down everything.
 
I wonder why Google uses a parachute as it's express symbol... I would've thought the last thing you'd want is parachute that delivers you or your goods to terra firma at an express rate of knots.
 
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