Sony delays European PlayStation 3 launch

By Derek Sooman on September 6, 2006, 8:24 AM
Folks in Europe who were quivering with anticipation about the prospect of getting hold of a PS3 in time to play with it on Xmas day are going to be very disappointed.... Sony has just announced that it is to delay the European launch of its next generation game machine until March from November. Seemingly, inadequate supply of a key component will make a 2006 launch in Europe impossible. Sony will now be forced to put back the main TV-led advertising campaign for the product until next year.

This news follows repeated denials from Sony in recent months that it was having problems with its ambitious plans for a simultaneous global launch of the PS3. The news will doubtless come as a huge disappointment for many who were awaiting the console, and the Hollywood studios who were expecting millions of PS3 owners to start buying Blu-ray movies are probably not going to be too chuffed about it either. Indeed, the influence all of this is going to have on the Blu-ray camp in the next generation DVD format war remains to be fully calculated, but I donít suppose it will affect that format positively.

"I feel sorry. I think there are so many people out there who hold such high expectations for PS3," said Ken Kutaragi, the head of Sony's game unit and known as the "father of the PlayStation"
Quite happy about this development, though, will be folks in Nintendo and Microsoft, who will see the PS3 fall substantially behind its rivals. Microsoft launched its Xbox 360 late last year and Nintendo plans to offer the Wii in the final quarter of 2006, just in time for the Xmas launch Sony would have so wanted to take place in Europe.

Sony still plans to uphold its Japanese launch on November 11 and North American launch on November 17.




User Comments: 3

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djleyo said:
Man i cant believe sony doesnt care about gamers i was planning on getting the 3 consoles but i think i might be getting the wii and the 360 only comeon first , super high price ,tons of delays ,loss of good game studios , graphics are not as good as they said they look so xbox360 its going to take about 1 or 2 years to fully harness the power of the ps3's graphics chip ,software is going to be more expensive,low shipping numbers for the US and no HDMI cable i think the PS3 wont save sony because the are loossing money on every system they ship even with the big price tag i smell a little dreamcast horror i the PS3 so now its up to fan boys and the japanese market to save SONY :( but well just have to wait and see ;)[Edited by djleyo on 2006-09-06 12:47:06]
9Nails said:
I'm shocked! (That they announced the other shipments would stay on track.)The PlayStation 3 is a wonderful system. But it has plenty of potential pitfalls. Sony is rushing things a little bit to stay in the publicís minds eye. And they're leading gamers on with these announcements.Maybe Sony can work on the price of their 60Ē Wega Widescreen to make the PS3 more attractive. Because Iím just not interested in financing a TV set only to pay a mint for a video game system and not see it in its full glory. Plus there isnít enough HD content on air to justify financing a TV set on its own.
smtkr said:
I hear something that sounds like developers jumping ship. If you are a developer who intended to move a lot of PS3 titles this season, your business model has been thrown a serious wrench. It was safer to go with 360 with its established user base and better developer support.If the Japanese don't force this console to be successful, I think Virtual Boy comparisons will be more condign than Dreamcast allusions.
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