This week, Via announced the expansion of their manufacturing capacity to include a plant located in Brazil. Through a third party, Via is producing their new pc2500 boards in Brazil with the intention of distributing them locally. This will likely reduce the local cost of the 1.5GHz low-power boards, and perhaps give Via a boost in marketshare. They cite a high cost of electricity in Brazil as a key selling point for low-power hardware.
While they certainly don't rival Intel or AMD for marketshare, they have been and continue to be very popular for low-power products. Even as Intel and AMD reduce power envelopes further and further, the C7-D series is an extremely low power unit that puts it on the same scale as embedded architectures. You can read the press release at Via's site.