Last week, Warner showed their true colors in the HD format scandals by announcing they would be choosing Blu-ray as their preferred format. That has upset Toshiba noticeably, particularly since Warner was one of their partners in the past and had up until recently been vendor-neutral.

That aside, Toshiba tried to make the best of bad news during CES 2008 and played up HD-DVD sales, citing over a million units in the market. A spokesperson for Toshiba expressed surprise at Warner's move, while touting certain HD-DVD specific features in the same breath. This move by Warner may have put the lid on a Toshiba project; they were expected to announce a fourth-gen HD DVD unit but have done nothing of the sort.