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Nintendo posts 52% decline in profit amid weak Wii sales

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On October 29, 2009, 1:30 PM

Nintendo posted a major 52% slip in fiscal first-half (April-September) profit today, amid a slowing demand for its Wii video game console. Profit for that period totaled $69.49 billion yen (about $772 million), which is down from 144.83 billion yen in the year prior and less than Nintendo's forecasted $100 billion yen ($1.1 billion). Fiscal first-half sales plummeted 34.5% to 548.01 billion yen ($6.1 billion).

The company expects earnings to remain grim, lowering its sales forecast for the fiscal year through March 2010 to 1.5 trillion yen ($16.7 billion) from 1.8 trillion yen ($20 billion). Nintendo blames its weak outlook on the recent Wii price cut, a lack of blockbuster games, as well as a strong yen, which hurts Japanese exporters by reducing their overseas earnings.

Nintendo has faced some stiff competition lately, with Sony and Microsoft both lowering prices on their consoles. The PlayStation 3 topped September sales charts after Sony introduced the $300 120GB Slim model, and the 120GB Xbox 360 Elite was cut to $300 as well. Microsoft also has a $200 Xbox 360 Arcade unit, which is about the same cost of Nintendo's Wii.

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User Comments: 33

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  1. Like many others my Wii has largely set unused since i've had it last christmas. It was awesome at first, but my interest in it fell off quickly. There are some games I want out, like the new tiger woods...but its just not worth the money when i know it will sit unused after a month or less.

  2. Wii has some cool games but all serious gamers couldn't stand that it was just barely more powerful than a GameCube. Bring on the next gen Nintendo system and this time make it current tech.

  3. This doesn't surprise me. I know families struggling to keep food on the table and the lights on. They aren't out buying Wii's or any other gaming systems right now.

    I suspect card games, board games and video games for older gaming systems to be bigger sellers this season.

  4. When the Wii came out, it immidiately reminded me of the failship known as the Power Glove. To top that off, lots of hit games like Batman Arkham Asylum & Ghostbusters & an ungodly amount of others came out on PC, possibly Mac, & every console BUT Wii, so...saw it coming.

  5. I think the Hype with the motion sensing controller is finally levelling off now. ;P

    I've probably started a riot saying that now XD

  6. As the cost of the XBOX and PS3 declines I think people will choose the better graphics over the game cube ( I mean WII ) .. Sony probably has had the most direct influence over this with there price cut ..

  7. With the onset of Christmas shopping and some cleaverly bundled packages Nintendo could get some of the sales back.

    The console always proves a great piece of entertainment at ours when there's a gathering of different generations. After all this is the way it's been advertised. I've never really considered it as an out and out games console for you to sit infront of in a darkened room, killing hordes of renagade soliders.

  8. "Weak sales" and "grim earnings"? I'm not so sure Nintendo is doing as badly as the article states it is. The Wii is still outselling the other consoles by a large margin.

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