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Revamped Apple TV to get iOS 4 and apps, but no 1080p

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On August 12, 2010, 1:42 PM

apple, ios, consumer electroni
Following up from earlier reports, Engadget brings us some new information about the next version of Apple's "hobby" set-top box project. Citing the same trusted sources as before, the gadget blog claims Apple will be officially changing the name of the device to iTV, which was the original name for Apple TV when it was first introduced, and brings the set-top box in line with the iPhone, iPad, and the company's other iOS devices.

Internally, the box is supposed to be comparable to the hardware found in an iPhone 4, complete with an A4 processor and 16GB of flash storage on board. Apparently the new iTV won't be getting 1080p or 1080p video support after all, as previously expected, but it will continue to output 720p video, which matches the current capabilities of iTunes. It will also get new iTunes streaming services services and access to the App Store, though it's unclear if it will be able to run existing iPad and iPhone apps.

Engadget says we can expect an announcement sometime this Fall. The refreshed box will reportedly hit the market later this year at an aggressive $99 price point, which is considerably less than $229 Apple is currently charging.

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8 comments

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  1. August 12, 2010 1:52 PM
    yukka, TechSpot Paladin, said:

    Should be interesting. Will they care that in UK we have a television company called ITV already..

    Reply
  2. August 12, 2010 2:06 PM
    captaincranky
    captaincranky, TechSpot Addict, said:

    Should be interesting. Will they care that in UK we have a television company called ITV already..
    Well sure, but do you have it with the small "i"...?

    Reply
  3. August 12, 2010 2:54 PM
    Guest said:

    it doesn't have 1080p yet becasue apple hasn't invented it yet.

    Reply
  4. August 12, 2010 7:34 PM
    tengeta
    tengeta said:

    Why bother adding 1080p when you can make all that money with an app store... hah.

    Reply
  5. August 12, 2010 8:02 PM
    captaincranky
    captaincranky, TechSpot Addict, said:

    1080"i" or "i"1080 You Make the Call.......

    Since this is Apple we're talking about, wouldn't they at least have 1080 > "i" <. Or would they call it " i1080", to avoid paying royalties...?

    Reply
  6. August 13, 2010 4:04 AM
    Gars
    Gars said:

    it should be i080p

    sounds much more cool

    Reply
  7. August 13, 2010 1:30 PM
    peas said:

    1080p isn't important because Steve Jobs says so... until the next version of iTV supports 1080p, wherein Jobs will say that anything less than 1080p is inferior.

    Reply
  8. August 15, 2010 4:55 AM
    midnyte000 said:

    Streaming 1080p over the internet would look horrible anyway, so it's not a huge loss.

    Reply

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