BlackBerry is in a tough spot, with consumers leaving the brand faster than a burning platform, and with carriers now turning a cold shoulder to the once dominant smartphone vendor, what’s a company to do? Well, for now, it seems, you keep pumping out new phones that you hope consumers will adore.
And that’s what BlackBerry has done with the newly released Z30. The phone, which is the follow-up to the Z10, is another attempt by BlackBerry to produce a modern device that does away with its old ‘business only’ image and hopes to appeal to those who want a touchscreen device. This new appeal comes on the back of BB10, which I noted was far from perfect the last time I reviewed a device running the refreshed OS. With the Z30 running an updated version, it will prove to be a good testament to see if BlackBerry has been able to refine its OS or if the company is still residing on the values of yesterday in hopes of making it successful tomorrow.
The Z30 is for sale on Verizon with a two-year contract price of $199.99 or an off contract price of $549.99.
This article is brought to you in partnership with Neowin.
The BlackBerry Z30 is the new flagship handset packing the latest version of the BlackBerry OS, 10.2, into a body that, like its predecessor, lacks a physical keyboard. It packs a 5-inch Super AMOLED screen with a resolution of 1280 x 720. The Z30 includes a Qualcomm Snapdragon S4 Pro SoC and comes with a 1.7 GHz dual-core CPU and Adreno 320 GPU on-board.
The BlackBerry Z10 is the latest flagship from BlackBerry, it runs the new BlackBerry 10 OS and packs a 4.2"- 1280 x 768 screen (356 PPI). Inside is a dual core 1.5GHz processor, 2GB of RAM, 16GB of storage expandable through microSD, rear (8MP) and front (2MP) cameras, connectivity options like Wi-Fi, GPS, Bluetooth 4.0 and NFC.
The BlackBerry Q10 is part of the new "10" family of BlackBerry running it's BB10. The Q10 carries a 1.5GHz dual-core processor, 2GB of system memory, 8-megapixel camera and 16GB of flash memory. The QWERTY board takes up plenty of real estate which only leaves room for a 3.1-inch AMOLED screen operating at 720 x 720 pixels.
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