Julio
01-07-2004, 02:33 PM
Yahoo is plotting to recapture the hearts and mice of Web users with a three-pronged assault on Google's dominance, Tuesday's Wall Street Journal reported.
Yahoo is expected to dump Google as the primary search technology on its site within a few months, a move that could come around the time Google is preparing a long-awaited initial stock offering. Some marketing firms, which help advertisers manage their online campaigns for search-related ads, say they have been told Yahoo will switch from Google to its own technology as early as the first quarter.
Read more: Yahoo News (http://story.news.yahoo.com/news?tmpl=story&cid=808&ncid=808&e=3&u=/dowjones/20040106/bs_dowjones/200401060157000411).
Yahoo is expected to dump Google as the primary search technology on its site within a few months, a move that could come around the time Google is preparing a long-awaited initial stock offering. Some marketing firms, which help advertisers manage their online campaigns for search-related ads, say they have been told Yahoo will switch from Google to its own technology as early as the first quarter.
Read more: Yahoo News (http://story.news.yahoo.com/news?tmpl=story&cid=808&ncid=808&e=3&u=/dowjones/20040106/bs_dowjones/200401060157000411).
