Alibaba launches new mobile operating software

[Archean]

China's Alibaba has taken on established players such as Google and Apple in the mobile operating system market.

It has launched its own operating system, Alyun OS, in a bid to capture the fast-growing Chinese market.

The launch comes as sales of smartphones in China, the world's largest mobile handset market, are expected to grow rapidly.

Alibaba is one the world's biggest internet conglomerates.