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Nokia CEO: we're in no hurry to join the tablet market

By Emil
Apr 28, 2011
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  1. Nokia is in no rush to release a tablet. Nokia CEO Stephen Elop was asked by YLE TV in Finland when his company would release a device in the hyped form factor, and here's what he said:

    Read the whole story
  2. Smart man.
  3. Smart? More like more of the same. This is Nokia we are talking about right? The only thing they are good at is LEAVING markets to their competitors. Maybe they are embracing a new marketing strategy: We are 3rd rate, because we don't try at all.
  4. gwailo247

    gwailo247 TechSpot Chancellor Posts: 2,105   +18

    I'm thinking that companies are going to start pushing out tablets that are going to be able to run the Windows 8 beta. If MS follows the Windows 7 strategy, they're going to have millions of people testing their new OS on every piece of hardware possible, and sharing their findings with MS and on forums.

    As long as there is a way to backup or do a clear restore of the Android OS that will come on those tablets, I could see a lot of people, at least techies, doing a clean install of the Windows 8 beta on their tablets and using it as the primary OS in conjunction with their desktop and phone. (At least that's my plan if it all works out)
  5. Chazz

    Chazz TS Enthusiast Posts: 633   +60

    So the CEO says we are in a hurry to put out a competent product...but it's interpreted as "we are not in a hurry". It's as if you want another fail tablet.
  6. I'm not in favour of jumping onto band wagons just because all others are doing the
    same, but standing still and doing nothing does not seem a better strategy either.
  7. Burty117

    Burty117 TechSpot Chancellor Posts: 2,496   +304

    I bet they are waiting for windows 8, since they are now using Microsoft for software on phones it's only logical.
  8. Leeky

    Leeky TS Evangelist Posts: 4,378   +98

    I'm thinking the same thing.

    Nokia have a history of wasting millions on development (several different arms of OS everyone - at the same time!) and a track record of not delivering at the forefront of the market in a way competitors have in recent years.

    I personally think they'd be stupid to even consider this years or next's round of tablets, they're far too far behind in development already.

    Lets face it, if you don't already have massive plans to build tablets, you're going to be near the bottom of the pile and its going to be a flop!
  9. Jibberish18

    Jibberish18 TS Maniac Posts: 431   +8

    Exactly what I was thinking. The sad thing is, Nokia comes up with some VERY innovative things that never see the light of day.
  10. The original Elop's interview can be seen here:
    http://areena.yle.fi/video/1303932100425

    And here’s a link to summary in English:
    http://www.yle.fi/uutiset/news/2011/04/elop_finnish_rampd_remains_heart_and_soul_of_nokia_2546663.html


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