"Our primary focus is to create a quality 'Star Wars' experience for a fan base that is unlike any other." - THQ Wireless President Tim Walsh said in a statement.
Don't be surprised if all of this Star Wars craziness erupts at around about the same time as Episode III appears next year. But its not just that; a recent study conducted by In-Stat/MDR projected that mobile games will corner about 4 percent of wireless-data revenue, amounting to nearly $1.8 billion, by 2009. Expect to see Star Wars stuff trying to have a big presence in this.