UK's ITV trials broadband TV service

By Derek Sooman on
In the UK, ITV is beginning trials of a broadband TV service. The service, delivered via the internet, will afford viewers the opportunity to create their own schedules and broadcasts.

The three-month trial will initially be aimed at viewers in Brighton and Hastings, although ITV plans to extend to other regions if it is deemed a success.

Viewers will be invited to upload their own reports and budding film-makers will be able to showcase their films as part of a drive towards citizen-led TV.

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