Facebook ekes past MySpace in monthly traffic

By Justin Mann on June 23, 2008, 12:43 PM
MySpace is now no longer number one when it comes to social networking dominance, with Facebook slipping by them to take a slim lead, globally, for the number of visitors last month. Facebook netted around 123.9 million unique visits across a total of 50.6 billion pages views, coming above MySpace at 114.6 million unique visits and 45.4 billion page views.

That's a narrow margin, but a significant one. MySpace is slightly older than Facebook and had an easier time opening up to the public. MySpace was also purchased by News Corp in 2005, giving them a huge backing, but despite that Facebook has still managed to grow significantly in the past few years. Most of that growth is coming from outside the U.S., which goes to show that Facebook's method of “translating” sites as opposed to MySpace's method of “localizing” sites is effective.

Facebook's growth is cited as being “steady”, not terribly fast, so it seems likely they will continue to grow in popularity with little difficulty.

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