Twitter's financial stability has been up in the air for some time. The service has faced all sorts of issues since its inception, from poor user retention
to a series of failed buyouts
, buyout rumors
and more. This hasn't stopped the company from expanding, and with growth, the need for cash has risen. It's been demonstrated already that Tweets can be used by third parties to make money
, so the question isn't whether or not Twitter can find investors -- but rather, how much the service is actually worth.
Twitter lined up a substantial amount of cash recently -- around $100 million
-- and an estimate that the company itself is worth ten times that. This is despite the fact that Twitter, as a standalone company, has yet to generate a steady stream of revenue since it launched. With anywhere from 45 to 55 million users and more on their way, keeping operations alive is going to be difficult. As they raise funds, they'll need to justify their worth.
Is Twitter truly worth $1 billion? If so, who would actually put down a serious bid? Current rumors are that Google, Yahoo, AOL and even Cisco are all potential buyers, but all of those companies will have to evaluate whether or not the service can be used to make a buck. To date, Twitter hasn't proved they can.