Second quarter netbook sales up 264% year-over-year

By on October 8, 2009, 4:41 PM
According to a report by DisplaySearch, the climbing popularity of netbooks has dented notebook shipments and revenue, with the mini-laptops now accounting for 22.2% of the portable PC market, and 11.7% of revenue. Second quarter figures showed much interest in netbooks, with revenue up 37% from the previous quarter and 264% from the same period a year ago.

Meanwhile, conventional notebook sales fell 14% to $23.2 billion during the second quarter. Standard laptops dropped 13% on year to $19.7 billion, ultraportable systems slipped 31% to $1.4 billion, and desktop replacements dropped 6% -- meaning that all portable PC subcategories are down in sales year-over-year except netbooks.

In addition to being more compact, netbooks typically offer something most consumers are after at the moment: low cost. Although the devices are a bit more glamorous than their debut a few years back, they are still mostly just a basic, cheap alternative to full-blown laptops. The many subsidized units offered by telecom giants have also influenced sales.

DisplaySearch expects these trends to continue, with netbooks to account for some 21.5% of portable PC shipments next year.




User Comments: 2

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Guest said:

Dear Mr. Steve Jobs,

you are missing a trend here...

nazartp said:

Funny. I'd say to factors are in play here: Apple doesn't believe in cheap alternatives and iPhone is, probably, their niche product for net-centric devices.

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