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Information Technology

Microsoft store to open Thursday in Scottsdale, Arizona

By Jose Vilches, TechSpot.com
Published: October 19, 2009, 11:00 AM EST
Microsoft has confirmed plans to open its first retail store this Thursday, October 22, to coincide with the launch of Windows 7. Located in Scottsdale, Arizona, Microsoft is set to open doors at 10 AM and offer incentives to spur early traffic, including free tickets to an Ashley Tisdale concert at 5PM.

If teenage pop music isn't your thing, however, fret not. The company is reportedly giving away gift bags to the first 1,000 visitors and will have some special offers running. Every PC buyer on launch day gets a free HP printer and a copy of Office 2007 Home & Student, for example.

Microsoft's retail stores are expected to showcase computers and mobile phones running Windows software, as well as the company's own Xbox 360 and Zune hardware. A further site is reportedly planned for Mission Viejo, California. Meanwhile, Apple is said to be launching an aggressive ad campaign to try and steal the spotlight away from Windows 7's launch.

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User Comments (6)

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Guest
on October 19, 2009
3:42 PM
So what kind of specific machines do you think they'll be selling since Windows is on so many computer platforms? Could they sell the rights to a manufactor for the right to have their machines in the Microsoft store? Another money-maker for the big guys.

Brandon Hansen
Tech Rave
http://techraveblog.blogspot.com

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tengeta
on October 19, 2009
3:56 PM
Its probably going to be mostly Dell's and HP's.

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mattfrompa
on October 19, 2009
4:37 PM
Apple with an aggressive ad campaign?! Well at least we can rest assured they will focus on highlighting positive aspects of their own products instead of stooping so low as to bash the competition with lies....

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Guest
on October 19, 2009
7:54 PM
Mattfrompa, I sincerely hope that that is sarcasm. If so, then well-played I must say. But if it's not, then let me say that Apple constantly bashes PC's for their susceptibility to viruses and being a "work" computer and whatnot.

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Vrmithrax
on October 19, 2009
10:21 PM
Microsoft is rather brave to open a store on the eve of a new OS launch. Could you imagine if they had opened stores when Vista released? The employees would be in constant fear for their lives, swamped with walk-in technical issues, and probably have the places firebombed repeatedly! heh

Maybe that means MS is actually confident that Win7 will be a winner this go-round? From my experiences with the RC version, it's everything Vista should have been...

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Guest
on October 20, 2009
12:01 PM
So what do you think will be in the gift bags? Could it possibly be Windows 7 being that the day it opens coincides with the official release of Windows 7?

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