Registration begins for .xxx Internet porn domains

By on September 8, 2011, 8:00 AM

Following their approval back in March, porn and adult entertainment sites can now officially register web addresses under the .xxx top-level domain. The ICM Registry, working with around 50 individual registrars around the world, is kicking off a 52-day "sunrise" period for companies both in and outside the adult industry to register for or block themselves from the domain before .xxx is open to the public.

The 52-day period is open until October 28 and will run on two tracks: Sunrise A will handle registrations from existing adult sites that want to buy the .xxx version of their domains in order to protect their brand, while Sunrise B will target companies outside the online porn industry who don't want their businesses associated with a porn-focused domain. Domain pricing starts at around $100 per year for the first group, plus an application fee the first year that costs between $80 and $110. Those protecting their trademarks by "opting-out" can pay a one-time fee of around $200.

After that, a "land rush" period will start on November 8 for those in the adult entertainment community who don't own a trademark to protect but want to secure a valued .xxx domain name and avoid first come, first served general availability risks. Everyone else can start snagging .xxx domains after December 6 when it opens to the public.

The approval of .xxx TLDs didn't come without controversy and, ironically, many in the porn industry were opposing the move. Not only are they worried that an .xxx site could be easily filtered, making their investment worthless, but they also don't want to pay for new .xxx domain names to protect brands that they built with .com names.

It should be noted that .xxx domains won't be mandatory for sites with adult content, and porn site owners that do purchase one of these domains won’t have to relinquish their .com or other URLs.

For its part ICM argues that .xxx domains will allow a clearly defined Web address for adult entertainment, out of the reach of minors and as free as possible from fraud or malicious computer viruses, while webmasters will see more traffic and higher profits with the new domain which is to become a trusted brand.




User Comments: 10

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stewi0001 stewi0001 said:

"It should be noted that .xxx domains won't be mandatory for sites with adult content, and porn site owners that do purchase one of these domains won?t have to relinquish their .com or other URLs."

I wish is was mandatory, it would help out tons with parental contorls and well people looking for porn equally.

Guest said:

This regulation is easy to bypass, imho...

You can leave your website hosted on COM with everything but nude images, while for the latter refer to its XXX sibling.

And then who is to say that you do not comply?

Strictly speaking, all the regulation requires is that any nude context itself is hosted on a XXX domain, it does not stop anyone from creating tons of COM spooks that display stuff from a XXX domain.

Who is going to advocate this perversion?

gwailo247, TechSpot Chancellor, said:

Guest said:

Who is going to advocate this perversion?

I dunno. 3.5 billion men? Uh, sorry, 3,499,999,999 men.

Benny26 Benny26, TechSpot Paladin, said:

I agree with this for the parental controls. I also think that mandatory would have been better.

lalaman lalaman said:

@gwailo247

oh so true

caravel said:

It can't be mandatory - as it would be quite simply unenforceable... they could have it so that .xxx are only handed out to pr0n sites, but there's not much point and that doesn't stop anyone else from hosting a pr0n site linked to a .com, .net or .org, etc, etc, etc domain...

stewi0001 stewi0001 said:

caravel said:

It can't be mandatory - as it would be quite simply unenforceable... they could have it so that .xxx are only handed out to pr0n sites, but there's not much point and that doesn't stop anyone else from hosting a pr0n site linked to a .com, .net or .org, etc, etc, etc domain...

well if they are going after hackers and people stealing digial copyright material then why not. oh that's right no one is stuffing their pockets to make it mandatory...

Guest said:

I presume some ISP approve this step as it would reduce their time in blocking these sites :D

Guest said:

Are these targeting medical students or legal jurisdiction entities ?

Emin3nce said:

Blocking porn is ... kinda wrong. I'm no porn addict, but I believe I have a right as an adult to view adult material. Sure, I may not exercise my right as much as others, but I would still like to consider myself a "free man".

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