Apple TV refreshed with 1080p support, streamlined UI

By on March 7, 2012, 1:06 PM

Apple has officially announced a refreshed version of its Apple TV set-top box with support for 1080p video streaming -- with 1080p movies and TV shows downloads simultaneously debuting on iTunes. Apple also said that iTunes in the Cloud now supports movies, providing access to previously purchased content via iCloud, just like it was possible before with music and television shows.

The device sports the same minuscule form factor and black casing of its predecessor, as well as the same low price of $99. However, it also comes with an all new user interface that's more streamlined and takes advantage of the full 1080p video resolution. The new interface takes some design cues from iOS with icons, apps and Cover Flow for navigating through music, video, pictures and online content libraries.

Apple didn't talked about technical specifications but now that the product page has been updated we can confirm it is running on a single-core A5 SoC, not the A5X chip that Apple introduced today with the new iPad.

The new Apple TV will be available on March 16 but the company will start taking pre-orders today.




User Comments: 3

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Guest said:

"..that Apple introduced today with the iPad 3.."

So where is the news about this part of the event?? I was hoping by now there will be a full coverage of the event and instead just a quick note as if EVERYBODY was there and knows EXACTLY what has happen on the event so why bother to write anything else.. Really!

Mindwraith said:

oh great, while many of us are trying to get passed the great archaic 1080p bottle-neck, apple is only now supporting it. we're still years away from true HD aren't we?

SNGX1275 SNGX1275, TS Forces Special, said:

So you are using a TV at home with a higher resolution than 1920x1080?

It is going to be a long time before any TV, whether it be cable, OTA, satellite, or internet, is going to be broadcast in higher than 1080p. So I'm not sure why Apple making a device smaller than your fist that supports 1080 'finally' has your panties in a bunch. Even if it supported 2400x1600 or something else real big, is your TV going to accept it?

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