Apple and Google activated 17 million devices on Christmas Day

By on December 28, 2012, 12:00 PM

Apple and Google likely have a lot to be happy about following this year’s holiday season. According to data recently released from mobile app analytics firm Flurry, the two companies combined to activate 17.4 million devices on Christmas Day. That’s good for a 332 percent increase over the average number of activations in December and more than 2.5 times more than on Christmas Day a year ago.

Flurry noted that smartphone activations outpaced tablets by a four-to-one ratio leading up to Christmas Day. On December 25, however, tablet activations barely edged out new phone activations, collecting 51 percent of all mobile device activations.

Interestingly enough, Amazon’s Kindle Fire HD tablet saw the largest single-day growth as activations increased by several thousand percent over the December 2012 averages.

It comes as little surprise that app downloads also increased to go along with new activations. The firm found that app downloads increased 112 percent on Christmas Day compared to the rest of the month. In total, some 328 million Android and iOS apps were downloaded.

According to data recently released from Distmo, app downloads for iPad and iPhone jumped by 87 percent on Christmas Day compared to the average for December 2012. Revenue during that same time shot up 70 percent as well. Data also shows that the iPad was a very popular gift this year as downloads and revenues increased 140 percent and 83 percent, respectively.




User Comments: 4

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Guest said:

Not new customers though..

Guest said:

4 millions of iOS and 13.4 millions of Android..

wastedkill said:

I got my new samsung galaxy s3 on the 24th this month as I got my first wage on the 22nd loving it soo far my friends tried to get me to get a iphone but I dont like overhyped lack luster phones

Burty117 Burty117, TechSpot Chancellor, said:

Getting hold of an iPad Mini here in the UK was the biggest nightmare I have ever faced, the only reason I managed to get hold of one for my Girlfriend was because a local PC World store had someone order 5 of them who only wanted 2, when the shipment came in and the person came to pick them up she refused to pay for all 5, I (according to the store manager) had only turned up 10 minutes after she left and 2 had already gone, I was extremely lucky to get the last one.

If the iPad is really selling that well, I'm not surprised at these statistics at all.

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