Microsoft to increase Windows 8 upgrade pricing on February 1

By on January 21, 2013, 8:00 AM

Microsoft has revealed that the upgrade edition of Windows 8 will be receiving a price increase starting February 1. If you’ve been on the fence about upgrading to Microsoft’s latest operating system, it’d be wise to make a decision one way or another before the end of this month in order to save some dough.

The standard edition will be priced at $119.99 at retail and online while an upgrade to Windows 8 Pro will set you back $199.99. We also learned that a Pro Pack will cost $99.99 and the Media Center Pack will sell for $9.99. Users currently running Windows 8 Pro can get the Media Center Pack for free until January 31.

As of writing, Microsoft is offering an online upgrade from Windows 7, Vista and XP to Windows 8 Pro for just $39.99 via Windows.com – or about five times cheaper than it will be come February. Identical pricing has been available to those running Windows 8 preview builds as well (Developer Preview, Consumer Preview and Release Preview) but as you may or may not be aware of, licenses for all of those builds expired last week. A retail copy of Windows 8 Pro is also available for a limited time for just $69.99 should you prefer to go that route.

It’s also worth mentioning that consumers who bought an eligible Windows 7 PC between June 2, 2012 and January 31, 2013 can register for the Windows Upgrade Offer. This promotion brings the price of upgrading to Windows 8 Pro down to just $14.99.




User Comments: 43

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cliffordcooley cliffordcooley, TechSpot Paladin, said:

Microsoft must not be making enough money on Windows 8 sales, so they are raising prices to compensate. This makes me laugh so much more than I was already.

1 person liked this | Sir Alex Ice Sir Alex Ice said:

Gee, like people did not have enough reasons to bash Microsoft and Windows 8. Nobody wants to use that crappy OS.

Duckula22 Duckula22 said:

Yes, because W8 is doing so well, so by rising prices W8 should sell even more, specially people who have the choice not to upgrade their systems. Of course that's sarcasm, why would anyone want to cripple their W7 systems by upgrading to W8, and now at a higher price tag. If anyone considers upgrading from XP or a Vista machine, perhaps a new PC would make more sense.

1 person liked this | MilwaukeeMike said:

It's reverse psychology, see... if it costs more then it must be better. There's no way an OS that costs $200 to upgrade could be hard to learn and a pain to use with a mouse!

1 person liked this | ghasmanjr ghasmanjr said:

It's reverse psychology, see... if it costs more then it must be better. There's no way an OS that costs $200 to upgrade could be hard to learn and a pain to use with a mouse!

It sounds like Apple's ideology. If Apple took the iPod Touch 4th gen and renamed it the iPod Touch 5th gen and raised the price, people would buy it by the truckload. Wait a sec, that sounds familiar....

ghasmanjr ghasmanjr said:

Business strategy*** (not ideology)

1 person liked this | Burty117 Burty117, TechSpot Chancellor, said:

It's reverse psychology, see... if it costs more then it must be better. There's no way an OS that costs $200 to upgrade could be hard to learn and a pain to use with a mouse!

It sounds like Apple's ideology. If Apple took the iPod Touch 4th gen and renamed it the iPod Touch 5th gen and raised the price, people would buy it by the truckload. Wait a sec, that sounds familiar....

Well Microsoft have been copying Apple as of late, I seriously wouldn't be surprised if they raised the price to sell more xD

ghasmanjr ghasmanjr said:

It's reverse psychology, see... if it costs more then it must be better. There's no way an OS that costs $200 to upgrade could be hard to learn and a pain to use with a mouse!

It sounds like Apple's ideology. If Apple took the iPod Touch 4th gen and renamed it the iPod Touch 5th gen and raised the price, people would buy it by the truckload. Wait a sec, that sounds familiar....

Well Microsoft have been copying Apple as of late, I seriously wouldn't be surprised if they raised the price to sell more xD

It would be funny if Apple tried to sue Microsoft for using their business strategy of raising prices.

*Sorry for the edits. My research computer doesn't like forums*

mrjgriffin mrjgriffin said:

Microsoft must not be making enough money on Windows 8 sales, so they are raising prices to compensate. This makes me laugh so much more than I was already.

or theyre hiking up their upgrade prices to encourage people to buy the full OS instead of the upgrade and reformatting their computers like they should when installing a new OS. upgrading is ******* stupid do a fresh reformat

2 people like this | Vrmithrax Vrmithrax, TechSpot Paladin, said:

"Yep, allowing the introductory pricing on our slow selling and often maligned OS to expire will definitely boost its adoption rate! I mean, the best thing you can do when your product's sales are disappointing is to raise the prices to make it even less attractive, right?"

~said no smart marketing person, ever

Guest said:

Switch to Linux. Save Money. Be Free. Be Happy.

cliffordcooley cliffordcooley, TechSpot Paladin, said:

upgrading is ****ing stupid do a fresh reformat
Which you could do with upgrade media. With upgrade media you are bound to an older license of which you are upgrading, but yet you can perform a clean install.

Guest said:

Let's see...

Apple Mountain Lion OS X $19.99 Yesterday, Today, Tomorrow. Modern. A single full professional version. Virus-safe and crapware free. Loaded with GREAT software, all most people will ever need. "It just works". Easy upgrade. No driver nonsense.

Microsoft Windows 8 . :'(

I can't seem to find a single page missing from Apple's book. Looks like Microsoft authored this one all by their little selves.

1 person liked this | ET3D, TechSpot Paladin, said:

The strange world of internet comments...

Microsoft said from the get go the offer will expire on January 31. News item says price will be higher after January 31. This strikes people as strange and unprecedented. Lots of discussion follows to analyse how it's possible that Microsoft made the move that everyone expected, and why Microsoft shouldn't have made the expected move (which would of course have resulted in similar comments had it happened).

1 person liked this | Guest said:

Apple Mountain Lion OS X $19.99 Yesterday, Today, Tomorrow. Modern. A single full professional version. Virus-safe and crapware free. Loaded with GREAT software, all most people will ever need. "It just works". Easy upgrade. No driver nonsense.

Microsoft Windows 8 . :'(

Apple's OS is cheaper to upgrade, because you've already paid the Apple tax when you bought your MAC for an extortionate price.

Microsoft don't sell PC's to subsidise the cost of the OS, so have to charge accordingly.

Also what are you all complaining about, Microsoft announced the price would increase in February when they launched Windows 8

1 person liked this | Guest said:

Virus-safe and crapware free. Loaded with GREAT software, all most people will ever need. "It just works".

Oh God, that old "Virus-safe" from a Mac user, obviously head still buried in the sand.

"It just works".. nope, I use one at work and it crashes far more than the PC I also use.

cliffordcooley cliffordcooley, TechSpot Paladin, said:

Also what are you all complaining about, Microsoft announced the price would increase in February when they launched Windows 8
For the record, the launch is what I'm complaining about. The price increase simply makes the launch that much more humorous.

SNGX1275 SNGX1275, TS Forces Special, said:

The strange world of internet comments...

Microsoft said from the get go the offer will expire on January 31. News item says price will be higher after January 31. This strikes people as strange and unprecedented. Lots of discussion follows to analyse how it's possible that Microsoft made the move that everyone expected, and why Microsoft shouldn't have made the expected move (which would of course have resulted in similar comments had it happened).

Indeed man. I was reading these comments and was completely surprised by them, well not the out of nowhere Apple bashing, but the other comments. I'm sure Techspot ran a story or 2 about the pricing and how Microsoft was going to raise it.

Guest said:

mrjgriffin, have you even seen a RETAIL Full Windows Pro 8 OS????

if you have..please tell me where!? ...otherwise you just don't know what you're talking about.

Guest said:

Oh God, that old "Virus-safe" from a Mac user

Been running my 3 macs without a virus app for 10 years. Not even a single virus or spyware issue.

Been running my 3 windows machines for 12 years with virus\spyware protection. More infections than I could possibly count.

Not sure how other's value their time but the extra cost of my Macs has been made up for 10x-over relative to the constant care and feeding my Windows machines have required. For me, in terms of value, there is no comparison - not even close. Sorry.

Of course there are viruses out there for OS X but you have a greater chance of being killed in a car accident than catching one with just a little bit of common sense. With Windows it's more like the common cold. Inoculate all you want but you'll probably still get sick at least once every couple of years.

Guest said:

They can do whatever they want with it. After throughly testing the 9200 build I guarantee a non sale on my part. Very buggy compared to Windows 7 beta's and I just don't see the point of a start screen. This was tested on a tablet btw.

Guest said:

Settle down folks. This pricing was announced before the OS even went on sale in retail.

Guest said:

Of course there are viruses out there for Windows but you have a greater chance of being killed in a car accident than catching one with just a little bit of common sense. The last 5 words are where it falls short for most people.

Vrmithrax Vrmithrax, TechSpot Paladin, said:

The strange world of internet comments...

Microsoft said from the get go the offer will expire on January 31. News item says price will be higher after January 31. This strikes people as strange and unprecedented. Lots of discussion follows to analyse how it's possible that Microsoft made the move that everyone expected, and why Microsoft shouldn't have made the expected move (which would of course have resulted in similar comments had it happened).

Heh, you are quite right... My comment was more of tongue-in-cheek observation of the latter there. I mean, it's one thing to raise your prices, it's quite another to decide to let your special pricing expire when there might be practical reasons to extend it. Just look at the whole "fiscal cliff" debacle for a prime example of how upset people can get when you take away their discounts. Heh.

VitalyT VitalyT said:

So, Windows 8 fails to deliver on every front, and to make up for it MS increases the price. Right, that will turn heads...

I didn't want to waste time on Windows 8 for free, I most certainly won't pay a $30 for it, and if MS thinks by making it $200 it will get my interest - well, this is my last post about Windows 8, Amen!

captaincranky captaincranky, TechSpot Addict, said:

OK, here's my idea. "Windows 8ista" should be free, and you should just have to pay the going rate for the hooker they dress up as a UPS driver, who brings it to your house..

Now repeat after me, (in a cockney accent, sil vous plait)...., "I'll like ta install my hardware in your software, sweet-hart"!

dividebyzero dividebyzero, trainee n00b, said:

Now repeat after me, (in a cockney accent, sil vous plait)...., "I'll like ta install my hardware in your software, sweet-hart"!

Forever the master of the single entendre !

:nudge: :nudge:

St1ckM4n St1ckM4n said:

Just because no one has said it: I think most people are surprised that the offer wasn't extended, not that the price went up.

1 person liked this | captaincranky captaincranky, TechSpot Addict, said:

Forever the master of the single entendre !

:nudge: :nudge:

I don't want to rely on anyone's reading comprehension skills to get my point across.

Besides, shouldn't that be...., :nudge: :nudge: ? An ex made me sit through every episode of, "Monty Python's Flying Circus", and as I recall, that's how they said it.. I suppose allowances have to be made for different states of mind, former stimulant abuse on my part, and our respective hemispheres. Is it true that gag lines rotate backwards in the southern hemisphere?

And speaking of Russo-Cockney accents, I should probably watch, "A Clockwork Orange" another half dozen times before I die. Real horrorshow movie, than one.

But back to topic, if M$ had the yarbles to release Windows 8 in the first place, why wouldn't they have the yarbles to raise its price? As I recall, they didn't exactly give Vista away either.

Darth Shiv Darth Shiv said:

Let's see...

Apple Mountain Lion OS X $19.99 Yesterday, Today, Tomorrow. Modern. A single full professional version. Virus-safe and crapware free. Loaded with GREAT software, all most people will ever need. "It just works". Easy upgrade. No driver nonsense.

Microsoft Windows 8 . :'(

I can't seem to find a single page missing from Apple's book. Looks like Microsoft authored this one all by their little selves.

Ah HAHAHAHAHAHA.... oh dear...

dividebyzero dividebyzero, trainee n00b, said:

I don't want to rely on anyone's reading comprehension skills to get my point across.

Besides, shouldn't that be...., :nudge: :nudge: ? An ex made me sit through every episode of, "Monty Python's Flying Circus", and as I recall, that's how they said it.. I suppose allowances have to be made for different states of mind, former stimulant abuse on my part, and our respective hemispheres. Is it true that gag lines rotate backwards in the southern hemisphere?

Technically the phrase is " [link] ", although I've seen it transposed as WWNN in more than a few instances

And speaking of Russo-Cockney accents, I should probably watch, "A Clockwork Orange" another half dozen times before I die. Real horrorshow movie, than one

As far as horrorshow movies go, A Clockwork Orange might not be in Malcolm McDowell's top twenty (Home Alone: The Holiday Heist, Caligula and Fist of the North Star for instance- and no, the third isn't a sequel to the second!)

But back to topic, if M$ had the yarbles to release Windows 8 in the first place, why wouldn't they have the yarbles to raise its price? As I recall, they didn't exactly give Vista away either.

Didn't give away. or couldn't give away ?

/sorry. I'll be quiet now.

nismo91 said:

Just bought windows 8 pro dvd for around 70 bucks. to my surprise there isn't any "system builder" or the typical retail version in my region. the former windows 7 pro cost twice as much, and I was wondering if I wasted 70 bucks for something that a new machine is not eligible for. or I must install the preview first to be 'eligible' for the upgrade process. not even a word of "upgrade version" exist on the box. and I'll be damned if the retail box looks better than this.

I've also been waiting for windows 8 tablets for a while now, and they're nowhere to be found except the samsung ativ and acer iconia w510. heck, the windows phone 7.8 is already taking more than a year after 7.5 update which was released less than 1 year after its original 7.0. goddamnit msft, get your shit together.

1 person liked this | VitalyT VitalyT said:

Windows 8,...yeah, yeah,

This is to all ya two-bit screen readers

and them Windows 8 boyas...

I'm a tech-spot resident, mind my bashing,

I ain't here trashing, I'm the geek-world president,

If you hear my word, you'll know I'm for real,

So you better listen up, there will be no appeal,

Welcome new MS-OS, Ballmer's child abortion-

Windows 8, just like before, the bathroom-tile version,

Jerk it to the left, jerk it to the right,

Sliding fingers on them screens blurry,

Desktop got shifty, better hold it tight,

Colors from a wet dream, ...the kind of story.

Where to surmise, in my blazing hit, not to be modest,

Windows 8 is a shittt

EnzoD EnzoD said:

@cliffordcooley "Microsoft must not be making enough money on Windows 8 sales, so they are raising prices to compensate. This makes me laugh so much more than I was already."

No, this was a planned marketing campaign to try lower the price intially to get people interested. Now it's going back to the "normal" price. I can't see them selling many once the price goes up, but if they have sold 60 million just as license inventories and OEM buyers than do they really care?

cliffordcooley cliffordcooley, TechSpot Paladin, said:

I'd be willing to spend $200 for Vista before I would $40 for Win8. I honestly don't care if they raised the price to $800.

Thanks for the correction though, on the price increase being planned from the beginning. I guess if I had been even a little bit interested in Windows 8, I would have known that. Just consider me an odd ball, since I'm not willing to go with the MS OS flow.

EnzoD EnzoD said:

I share a similar sentiment. In fact, I'd pay $400 just to make Windows 8 go away.

kissx kissx said:

The only reason I upgrated to windows 8 I got it for $39.99 with free windows media center. Bad move Microsoft!

1 person liked this | SNGX1275 SNGX1275, TS Forces Special, said:

I share a similar sentiment. In fact, I'd pay $400 just to make Windows 8 go away.

Send me $400 (I'll even take 200) and I'll email you daily reminding you to not get Windows 8, I'll continue this until Microsoft releases the next version of Windows.

EnzoD EnzoD said:

The only reason I upgrated to windows 8 I got it for $39.99 with free windows media center. Bad move Microsoft!

Of course it was a bad move, but they can afford to keep making bad moves. That is the problem for everyone.

VitalyT VitalyT said:

Ok, I stepped back a little on my previous statements about never-ever, and bought Windows 8 for $15, after a discount, plus I paid another $5 for Start8 license, to avoid Metro as much as possible.

I only did it because my laptop needed OS re-installation. No way I will put it on my desktop though.

I got Windows 8 onto my Macbook Air as the second OS. Surprisingly, the pad now works straight away. I remember I couldn't get it to work with that Windows 8 Preview that I had on it before. MS must be supplying a working driver for Macbook Air-s now. Nice.

St1ckM4n St1ckM4n said:

Ok, I stepped back a little on my previous statements about never-ever, and bought Windows 8 for $15, after a discount, plus I paid another $5 for Start8 license, to avoid Metro as much as possible.

I only did it because my laptop needed OS re-installation. No way I will put it on my desktop though.

I got Windows 8 onto my Macbook Air as the second OS. Surprisingly, the pad now works straight away. I remember I couldn't get it to work with that Windows 8 Preview that I had on it before. MS must be supplying a working driver for Macbook Air-s now. Nice.

If you installed via bootcamp, it's actually Apple that provides the drivers for the touchpad.

VitalyT VitalyT said:

If you installed via bootcamp, it's actually Apple that provides the drivers for the touchpad.

This part eludes me... I had Windows 8 installed via bootcamp, never could get the Keyboard Pad to work. I installed Windows 8 Release from within the Preview, as an Upgrade, and that got the Pad sorted automatically. I'm not sure how bootcamp could have been part of that, I haven't booted in Mac OS for ages.

St1ckM4n St1ckM4n said:

When creating the partition via bootcamp, apple must provide a reference point for drivers.

I installed better Magic Trackpad drivers in Windows by using files found in bootcamp.

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