You’re probably familiar with the drill by now: Apple announces a new iPhone, analysts and so-called experts feel underwhelmed and forewarn of waning consumer interest, stocks go down a bit due to wary investors, then Apple announces another record-shattering launch weekend. It was no different this year save for the fact that two devices were launched. All in all, more than nine million of them were sold in a three day span.
Apple’s Tim Cook called this the company’s best iPhone launch yet, and though he didn’t break down individual model sales, he did confirm they have sold out of their initial supply of iPhone 5s. For what it’s worth, market signals point to a stronger debut weekend for the higher-end model, with analytics firm Localytics claiming the 5s and 5c now account for around 1% of all activated iPhones and the 5s beating its lower end sibling three to one.
To put the launch into perspective, the iPhone 4 racked up 1.7 million unit sales during its launch weekend in 2010, the iPhone 4s managed 4 million the following year, while the iPhone 5 broke records once more at 5 million in 2012. It’s worth noting that aside from launching two iPhone models this year, this was also the widest ranging launch for the company to date with 11 countries taking part, up from 9 in 2012. These include the US, Australia, Canada, China, France, Germany, Hong Kong, Japan, Puerto Rico, Singapore and the UK.
Apple was also keen to point out that more than 200 million iOS devices are now running the completely redesigned iOS 7. Although the company didn’t include any context with the figure, according to independent data from Mixpanel, installations of the latest operating system update overtook iOS 6 in just 72 hours at 48.21% versus 47.58%, respectively. Today the percentage has continued to grow with iOS 7 on 56.60% of devices.
The iPhone 5s is the Apple’s latest flagship handset. The iPhone 5s is powered by a first of its kind 64-bit A7 processor and the same 4" Retina display as its predecessor. It also includes a fingerprint reader dubbed Touch ID, HD video capture at 720p at 120FPS that can also perform slow motion at 120FPS. Battery life on the iPhone 5s is rated for 10 hours of 3G talk time, LTE browsing, Wi-Fi browsing and video.
The iPhone 5C replaces the iPhone 5 with nearly identical tech specs, a plastic-based exterior and 5 color choices, a first in the iPhone family. The 5C features the same 4" Retina display, A6 CPU, 8-megapixel rear iSight camera, a new front-facing FaceTime HD camera with better low light support, dual-band Wi-Fi a/b/g/n, Bluetooth 4.0, a higher capacity battery and support for more LTE bands.
The Apple iPhone 5 is the latest flagship smartphone from Apple. The iPhone 5 features a 4-inch display retains the same 326 PPI density as its predecessor with an effective resolution of 1,126 x 640, and a new Lightning connector. The new handset now features 802.11a/b/g/n Wi-Fi with 802.11n supporting dual-band 2.4GHz and 5GHz frequencies. Bluetooth 4.0 is back in addition to GPS and GLONASS for location services.
The iPhone 4S looks identical to last year's model but comes in a new 64GB flavor and upgrades the camera to include an 8-megapixel sensor with improved low-light performance and 1080p video capture. In terms of performance the new iPhone is reportedly up to 2x faster and is also capable of running on faster HSPA+ networks, reaching theoretical download speeds of up to 14.4Mbps.
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