HTC will replace shattered smartphone screen free of charge

By on February 18, 2014, 11:15 AM
free, htc, phone, cracked screen, replacement, htc advantage

Few things can ruin your day quite like shattering the screen on your smartphone. HTC is all too aware of this which is why they are now offering customers one free screen replacement during the first six months of ownership. Here’s an idea that I certainly hope catches fire with other manufacturers.

The offer is valid for owners of the HTC One, One mini and One max although there’s one big catch: it only applies to devices purchased starting today. That means if the screen on your HTC phone bit the bullet yesterday, you’re out of luck. If that’s the case, you’re best trying to go the handset insurance option or attempting to repair it yourself.

The program is part of HTC’s new initiative that puts customers first. Known as HTC Advantage, the program also outlines exactly how long a user can expect to receive software (Android) updates for their device. As of writing, current One family smartphones will keep getting updates for at least the next two years.

HTC Advantage also delivers more cloud storage via Google Drive. HTC max owners will receive 50GB of storage while those with other models will net 25GB after Sense 5.5 is installed.

All of this comes free of charge, we might add, which could certainly help sway prospective buyers towards HTC’s camp – that is, if wireless carriers can be bothered to inform customers about the new initiative. Given the fact that handset insurance is a lucrative business for providers, it wouldn’t be a surprise to see reps conveniently gloss over HTC Advantage during their sales pitch.




User Comments: 6

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1 person liked this | MilwaukeeMike said:

All of this comes free of charge, we might add, which could certainly help sway prospective buyers towards HTC's camp - that is, if wireless carriers can be bothered to inform customers about the new initiative.

This is actually quite the hurdle. The HTC One has gotten better reviews than the S4 from just about every major site, but if you walk into a carrier's store and ask for an Android phone they'll show you Samsung, and just about only Samsung. I've had 3 family members recently get smartphones and I told them the differences between the One and the S4 and that if they decide the S4 is what they want, then they should buy an LG G2, because it's an incremental improvement over the S4. What did they do? 2 of them got talked into S4s by the Verizon guy and the other into a Note 3. /facepalm!

I'm hoping HTC can figure something out. Their phones are great, it's a bummer that's only known by people who read tech websites. Maybe this new service will help them get some exposure.

Staff
Per Hansson Per Hansson, TS Server Guru, said:

Seems like a deal for only the US market?

JC713 JC713 said:

Wow nice job HTC.

tonylukac said:

Seems kind of short term and I don't think I'd want to use a fiddled with phone; replacements (other models) are so inexpensive. I only saw one person shatter their phone. Why not make it out of (flexible) plastic instead of this? If apple did this for a longer time, I'd take notice.

Nima304 said:

This will definitely get me into looking at HTC phones when I want to upgrade.

Teko03 said:

All of this comes free of charge, we might add, which could certainly help sway prospective buyers towards HTC's camp - that is, if wireless carriers can be bothered to inform customers about the new initiative.

This is actually quite the hurdle. The HTC One has gotten better reviews than the S4 from just about every major site, but if you walk into a carrier's store and ask for an Android phone they'll show you Samsung, and just about only Samsung. I've had 3 family members recently get smartphones and I told them the differences between the One and the S4 and that if they decide the S4 is what they want, then they should buy an LG G2, because it's an incremental improvement over the S4. What did they do? 2 of them got talked into S4s by the Verizon guy and the other into a Note 3. /facepalm!

I'm hoping HTC can figure something out. Their phones are great, it's a bummer that's only known by people who read tech websites. Maybe this new service will help them get some exposure.

This is all very true. Samsung's Galaxy line has reached the status that the iPhone once held (you could argue that I still holds this status). I admittedly went to the store last summer with intentions of buying an S4 after all the commercials and such, but unlike the average user I knew about both devices and tested them both and I was more impressed with the One so I bought it instead. A few days later I show my friend the One and she's hooked and says "I've gotta go get this phone", a few hours later she comes back with an S4. Phone retailers are pretty much forcing the S4 down everyone's throat

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