Nearly two months after the successful launch of Instagram Stories, Facebook is now bringing a Snapchat-like way of sharing moments within Messenger. Dubbed Messenger Day, the feature essentially lets people share photos and videos with layered text, scribbles and stickers that disappear in 24 hours. Each image can be displayed for up to 10 seconds.
A Facebook spokesman told TechCrunch that the social network is “running a small test of new ways for people to share updates visually,” but for now that test is limited to users in Poland. The company noted that it often runs such experiments, but they don’t always turn into actual products, and that it has nothing to announce for now.
Similar to Instagram’s implementation, Messenger Day feeds are available at the top of the Messenger home screen, above recent conversations. Users can respond to an individual photo or video and the conversation will be directed to Messenger.
The Stories slideshow format has proven quite popular for Snapchat in terms of time spent within the app and engagement. Instagram launched a near perfect clone back in August, with CEO Kevin Systrom having no repairs in giving Snapchat all the credit they deserve.
This isn't the first time Facebook has made Messenger itself more Snapchat-like. The company also tested disappearing text-based messages, and launched failed products like Poke and Slingshot that borrowed from Snapchats ephemeral theme.